On July 18, 2025, the 2025 International Green Zero-Carbon Festival & ESG Leadership Summit was held grandly in Shanghai. The event brought together representatives from government, industry, academia, research, and other sectors to deeply discuss the profound impact and practical pathways of ESG principles in the new era, focusing on green, low-carbon transition and high-quality development.
During the summit’s selection process, AXA Tianping was awarded the “2025 ESG Exemplary Enterprise Award” for its continuous efforts and outstanding achievements in environmental, social, and governance (ESG) practices. The award, rigorously evaluated by the conference organizing committee, aims to recognize enterprises that have made significant contributions to sustainable development and demonstrate industry leadership. This recognition is a high affirmation of AXA Tianping’s long-term commitment to implementing sustainable development strategies and continuously deepening its ESG management system.
As an enterprise that has been consistently recognized by authoritative institutions in the field of ESG for many years, AXA Tianping will continue to uphold its core philosophy of “Protecting the Foundation of Life, Promoting Human Progress.” It will further deepen collaborative innovation with partners in green and low-carbon initiatives, social inclusion, and sustainable development, empowering the simultaneous growth of both social and commercial value.
机遇前所未有,挑战催人奋进!本次AI Open Day活动圆满结束,但AI与业务的创新合作才刚刚起步,大运营部会再接再厉,一同助力公司业绩再创辉煌!
On August 5, 2025, we welcomed the grand finale of the AI Open Day—the AXA Tianping AI Mobilization Conference. The event invited Kevin CHOR, CEO of the company together with the management team, accompanied by heads and representatives from various departments at the headquarters, as well as local branches joined onsite and remotely, , allowing everyone to witness this important moment together.
At the beginning of the event, Kevin provided a strategic overview of the significance of AI development for the company and emphasized the crucial role and necessity of AI in the company’s future growth. Subsequently, Philip YU delivered an inspiring speech, further clarifying the company’s long-term plans and specific measures in the field of AI.
Following the leadership addresses, the host, Jenny, proudly introduced the first highlight of the conference—the AI assistant “An Xiao Sheng.” As an intelligent office assistant, An Xiao Sheng currently offers functions such as translation, writing, search, and access to the corporate knowledge base. The development of the corporate knowledge base has received strong support from HR, Administration, Finance, and other departments, and it will continue to be enhanced in the future.
Next, Mr. Hong Zhichun from the Big Data Department unveiled the second intelligent assistant—the Data Intelligence Assistant, which excels in data processing and analysis, further elevating the company’s level of intelligent operations.
The conference then announced the winners of the online knowledge quiz competition and the AI creative works contest, with the receival of a total of 26 creative submissions from both the headquarters and branches. Colleagues submitted thoughtful and responsible proposals covering areas such as sales, claims, and operations, detailing pain points and innovative ideas in their respective fields. After comprehensive evaluation by various lines of business at the headquarters, the Excellence Award for the Creative Contest was awarded to Mr. Su Peng from the Chengdu Operations Center. During the conference, Mr. Su passionately shared his winning project: leveraging the deep learning and image recognition capabilities of large AI models to address the high demands and risk assessment challenges in new energy vehicle claims surveys and loss assessments. The solution provides claims personnel with online operational guidance and loss assessment references, thereby improving survey efficiency and risk management capabilities.
Towards the end of the conference, to enable more colleagues to benefit from AI technology, a session was dedicated to sharing insights on the corporate knowledge base and business scenarios. Nathan from the HR department, Hong Jie from the Finance department,and the Xiaofeng Zhang from Pricing & Underwriting department, introduced the applications of the corporate knowledge base and AI practices in their respective areas. Their insightful presentations not only showcased the company’s latest achievements in AI but also provided valuable references and case studies for other departments.
Opportunities are unprecedented, and challenges inspire us to strive harder.The 2025 AI Open Day has concluded successfully, but the innovative integration of AI and business has only just begun. The General Operations Department will continue to push forward, working together to help the company achieve even greater success!
安盛天平受邀出席 “绿建出海•临港启航” 2025上海绿色建筑国际论坛 AXA Tianping Attends “Green Building Goes Global: Sailing from Lingang” 2025 Shanghai International Green Building Forum
On July 22, 2025, the “Green Building Global Expansion • Launching from Lingang” 2025 Shanghai International Green Building Forum—Lingang Sub-Forum was successfully held by the DishuiLake in the Shanghai Lingang New Area. Ms. Dai Siyuan, Chief Marketing Officer and Chief of Staff to the CEO at AXA Tianping Property & Casualty Insurance Co., Ltd. (hereinafter referred to as “AXA Tianping”), was invited to attend. The forum aimed to systematically summarize regional green development achievements and, centered on Lingang’s strategic positioning as “a vital springboard for enterprises to expand globally,” focused on key issues such as policy background, institutional standards, and professional services. It explored ways to support domestic construction companies in seizing international opportunities, enhancing global competitiveness, and promoting high-quality industry development.
The forum was guided by the Lingang New Area Administrative Committee and the Shanghai Green Building Association, hosted by Lingang Group and the Lingang Working Committee of the Shanghai Green Building Association, and organized by the Lingang New Area “Going Global” Integrated Service Platform and Lingang New Area Economic Development Co., Ltd. Nearly 300 representatives from government departments, enterprises, public institutions, and domestic and international professional organizations attended, including leaders from the Shanghai Housing and Urban-Rural Development Commission, the Lingang New Area Party Working Committee, and the Shanghai Green Building Association.
During the forum, the launch ceremony of the Lingang New Area “Going Global” Engineering Construction Alliance was held. The alliance aims to integrate resources and build a service platform to support enterprises in the engineering construction sector expanding overseas. As one of the 15 founding members, AXA Tianping took the stage alongside renowned domestic and international institutions and enterprises, including the Shanghai Green Building Association, Shanghai International Economic and Technological Cooperation Association, China Construction Eighth Engineering Bureau Corp., Ltd., China Railway Shanghai Design Institute Group Co., Ltd., Shanghai Lingang Economic Development (Group) Co., Ltd., the Building Research Establishment (BRE) of the UK, and the American Institute of Architects (AIA), officially announcing the establishment of the alliance.
In the subsequent keynote speech session, multiple industry experts and enterprise representatives shared insights on topics related to the global expansion of green building. In her speech titled “Building a Green Barrier: Insurance Escorting Global Expansion,” Ms. Dai Siyuan introduced AXA Group’sophistication and expertise , including its global service network, local operational experience, and classic cases of serving Chinese enterprises expanding abroad—all of great interest to internationalizing companies. As a bridge connecting the Group’s expertise with Chinese clients, AXA Tianping will fully leverage its insurance expertise to provide comprehensive, full-cycle risk protection across the entire value chain. This includes effective risk identification, sharing of global networks, and supply of on-the-ground services, supporting Chinese green building enterprises in expanding globally and ensuring the smooth implementation of projects.
The AXA Tianping 2025 Mid-Year Work Conference was successfully held in Guiyang from July 28 to 29. The company’s management, regional heads, branch GMs, and relevant department heads from the head office attended the meeting. Various business lines and middle- and back-office departments presented their performance results for the first half of the year and plans for the second half, conducting in-depth analyses on institutional performance, channel development, cost control, digitalization, and risk management, while proposing multiple measures to enhance quality and efficiency.
In his opening address, Mr. Kevin CHOR, CEO of AXA Tianping, reviewed the company’s business trajectory since its full acquisition in 2019: from the phase of strategic losses starting in 2019, to breaking even in 2024, and then achieving the net profit of RMB 41 million in the first half of 2025—an improvement of RMB 83 million year-on-year. This leap forward testifies to the remarkable success of the company’s strategic transformation. Meanwhile, governance capabilities have continued to strengthen: as of Q4 2024, the company’s IRR risk rating stood at BBB, and by Q2 2025, the solvency ratio had reached 229.13%.
In his summary of channel work, Mr. Zhou Liancheng, Executive Vice President and Chief Distribution Management and Sales Officer of AXA Tianping, pointed out that 12 institutions achieved STIC scores above 97, while 23 institutions realized profits. The quality of motor insurance business continued to improve, with new energy motor insurance growing by 38%; the health insurance renewal rate exceeded 81%, with positive trends in new policies; commercial insurance showed a significant recovery in the second quarter. Distribution efforts in the second half of the year will focus on structural optimization and productivity improvement, promoting the expansion of high-efficiency channels and the policy issuance efficiency of new channels.
The “Xinghuo Transformation” project has achieved notable results. By the end of June, 60 sub-projects from branches had been received, with breakthroughs in new energy motor insurance, health insurance cost control, and digital services in Shandong, Jiangsu, Guangxi, and others. The project team emphasized continued follow-up on implementation, enhanced cross-institutional exchange, and integration of head office resources to support the steady progress of the project.
In his concluding remarks, Mr. Kevin CHOR outlined three key objectives for the second half of the year: “structure optimization, profits stabilization, and growth acceleration.” The premium income target is set at RMB 2.87 billion, with an increased proportion of non-motor insurance; direct motor insurance is targeted to grow by over 50%; cost control for health and retail insurance will be strengthened, and inclusive insurance assessment will be implemented. He emphasized that all branches should adhere to a customer-centric approach, strictly maintain risk boundaries, and combine localized operations with AI empowerment to achieve profitable and sustainable growth.
From the brand’s first appearance on “CCTV News” to expanded government cooperation, from enhanced marketing efficiency through “online + telephone + WeChat” to ESG initiatives, cross-departmental collaboration continues to solidify the foundation for the company’s high-quality development. Mr. Kevin CHOR particularly commended the execution strength of all employees: “It is the tenacious efforts of every colleague that have enabled the spark of transformation to grow into a prairie fire.”
This mid-year conference has set the direction for development in the second half of the year. With more determined strides, AXA Tianping is advancing toward a new journey of “solid profitability and innovation leadership.” Under the guidance of the “Xinghuo Transformation” strategy, the company will continue to deepen business structure optimization, strengthen technological empowerment, enhance operational efficiency, create greater value for customers, contribute more wisdom to the industry, and write an even more brilliant chapter.
Amid the vibrant bloom of June, AXA Tianping remains committed to our mission of “Protecting What Matters” as we continue to demonstrate the profound value of insurance through multifaceted roles in serving national strategies and providing protection solution to our customers people’s livelihoods.
As a Stabilizer and Accelerator in Healthcare, we are deepening the multi-tiered healthcare security system, collaborating with government experts distribution partners by promoting synergistic development between basic medical insurance and commercial health coverage. The launch of IP + OP 2025 (Premium Selection 2025) marks not only a UMC product milestone but also reaffirms our innovative leadership in health insurance. By integrating Sino-French expertise at the Tsinghua Science Park Forum, AXA injects insurance dynamism into “Healthy China,” helping build an integrated public protection network encompassing “Medical Care, Insurance, and Pharmaceuticals.”
As a Bridge for Chinese Enterprises Going Global, we connect global resources to safeguard national strategies, leveraging AXA Group’s global network.We signed a tripartite Memorandum of Understanding (MoU) with PICC and AXA Thailand, pioneering a “Technology + Reinsurance + Distribution” model to support Chinese NEV (New Energy Vehicle) manufacturers entering Southeast Asian markets. The Thailand project signifies AXA’s emergence as a critical hub linking Chinese enterprises with the global insurance ecosystem.
As an “Actor for Human Progress”, we partner with distributors and business partners to extend our societal commitment. From the Liangshan Prefecture water purification project winning the “Golden Promise Award” to uniting 25 branches for “AXA Hearts in Action,” we focus on vulnerable children’s needs, empowering philanthropic initiatives for relocated children in Suijiang, Yunnan, and onsite visits across five cities hospitals exemplified AXA’s shared-responsibility with partners.
As a Professional Risk Manager,we fortify defenses against disasters. Confronting extreme weather, our nationwide disaster prevention drills tested emergency response capabilities at “real-combat and professional” standards. By simulating catastrophic scenarios like floods and typhoons, we hone teams’ disaster-relief skills, advancing risk reduction management to build stronger safety embankments for clients.
Whether it’s to advance national strategies or commit to social wellbeing, AXA always takes responsibility at heart. Moving forward, we will continue to safeguard a better life for our customers.
Amid the vibrant bloom of June, AXA Tianping remains committed to our mission of “Protecting What Matters” as we continue to demonstrate the profound value of insurance through multifaceted roles in serving national strategies and providing protection solution to our customers people’s livelihoods.
As a Stabilizer and Accelerator in Healthcare, we are deepening the multi-tiered healthcare security system, collaborating with government experts distribution partners by promoting synergistic development between basic medical insurance and commercial health coverage. The launch of IP + OP 2025 (Premium Selection 2025) marks not only a UMC product milestone but also reaffirms our innovative leadership in health insurance. By integrating Sino-French expertise at the Tsinghua Science Park Forum, AXA injects insurance dynamism into “Healthy China,” helping build an integrated public protection network encompassing “Medical Care, Insurance, and Pharmaceuticals.”
As a Bridge for Chinese Enterprises Going Global, we connect global resources to safeguard national strategies, leveraging AXA Group’s global network.We signed a tripartite Memorandum of Understanding (MoU) with PICC and AXA Thailand, pioneering a “Technology + Reinsurance + Distribution” model to support Chinese NEV (New Energy Vehicle) manufacturers entering Southeast Asian markets. The Thailand project signifies AXA’s emergence as a critical hub linking Chinese enterprises with the global insurance ecosystem.
As an “Actor for Human Progress”, we partner with distributors and business partners to extend our societal commitment. From the Liangshan Prefecture water purification project winning the “Golden Promise Award” to uniting 25 branches for “AXA Hearts in Action,” we focus on vulnerable children’s needs, empowering philanthropic initiatives for relocated children in Suijiang, Yunnan, and onsite visits across five cities hospitals exemplified AXA’s shared-responsibility with partners.
As a Professional Risk Manager,we fortify defenses against disasters. Confronting extreme weather, our nationwide disaster prevention drills tested emergency response capabilities at “real-combat and professional” standards. By simulating catastrophic scenarios like floods and typhoons, we hone teams’ disaster-relief skills, advancing risk reduction management to build stronger safety embankments for clients.
Whether it’s to advance national strategies or commit to social wellbeing, AXA always takes responsibility at heart. Moving forward, we will continue to safeguard a better life for our customers.
安盛天平“7.8保险公众宣传日”全国行动:以爱为名照亮美好生活
AXA Tianping’s Nationwide Campaign for “7.8 National Insurance Day”: Empowering Better Lives through the Power of Protection and Love
Recently, the 2025 “7.8 National Insurance Day” campaign, guided by the National Financial Regulatory Administration and organized by the Insurance Association of China, is in full swing. Responding enthusiastically to the call, AXA Tianping has closely aligned with this year’s theme, “Love and Responsibility: Insurance Makes Life Better.” Under the unified deployment of the headquarters, branches nationwide have actively responded and meticulously planned a series of diverse and substantial public welfare promotional activities. These initiatives have reached deep into communities, villages, campuses, and commercial districts, demonstrating the insurance industry’s original mission and social responsibility through concrete actions.
Reaching Out to Communities and Rural Areas to Fortify the Frontline of Risk Prevention
AXA Tianping extended its services to the grassroots level, sparking a nationwide wave of “Insurance Services Entering Communities and Villages.” Volunteer teams were organized to provide public welfare insurance protection and services to regions and populations in need, conveying the warmth of security face-to-face.
Ningbo: Charity Bazaar Warms Hearts On July 6, the Ningbo Branch, alongside industry peers, visited Anshan Village in Jiangbei District. They addressed public insurance queries and disseminated knowledge on preventing illegal fundraising and fraud. Concurrently, a charity sale featured handicrafts from welfare institutions and company-donated materials, with proceeds benefiting public welfare causes. Sub-venues were equally vibrant: along Xiaolingfeng Hiking Trail, mobile promoters shared knowledge, transforming water stations into mini publicity points; at the Anshan Village market entrance, Party member pioneers in red vests proactively distributed materials and answered questions for villagers, integrating financial safety knowledge into daily life.
Shaanxi: Integrating Red Spirit into Service On July 2, the Shaanxi Branch operated on dual fronts. At Yulin Kaiyuan Community, a “Consumer Protection Station” became a neighborhood financial literacy hub, focusing on enhancing risk prevention awareness. At the General Deng Baoshan Memorial Hall, the publicity team skillfully combined the inheritance of the “red spirit” with explaining insurance’s mission, articulating the industry’s responsibility in serving national welfare and people’s livelihoods to visitors and staff, deepening public recognition of the industry’s value.
Yunnan: Community Collaboration Builds Defenses On July 8, the Yunnan Branch partnered with Jinjiang Road Community and multiple collaborators for the “Fortifying Risk Defenses” public welfare event. On-site financial literacy sessions were engaging and accessible, while the “I am a Community Financial Safety Guardian” photo booth spurred resident participation. Innovative activities like fun quizzes and the “Seedling Card Growth Guardian Plan” made risk prevention concepts educational and enjoyable. Customized tote bags carried messages of safety and environmental protection into thousands of households.
Sichuan: Citywide Transmission of Protection The Sichuan Branch illuminated the Raffles City Chengdu screen, conveying its vision of evolving “From Payout Provider to Lifetime Companion.” Simultaneously, it established a “Warmth Insurance Station” in Chongzhou Shuanghe Community, adding a layer of security to residents’ lives.
Chongqing: Red Legacy Empowers Grassroots Service AXA Tianping Chongqing Branch centered its activities on “Red Legacy + Five Entries of Insurance + Establishing Insurance Service Points + Insurance Public Welfare Activities.” Employees visited the Lü Yujiu Memorial Hall to absorb the spirit of “Loyalty and Dedication,” followed by thematic Party lectures deepening understanding of insurance’s value. “One-on-One Consultation Desks” were set up in Party-Mass Service Centers, addressing hot topics like pension, health insurance, and fraud prevention. Party pioneer teams entered rural areas, exposing fraud traps and safeguarding villagers’ “money bags.”
Tianjin: Diverse Care Shows Warmth The Tianjin Branch entered multiple communities, popularizing insurance knowledge through “lectures + experiences.” Leveraging the “Azure Journey” disability-themed art exhibition, it partnered with public welfare organizations for special needs group care initiatives and charity sales, showcasing the industry’s boundless compassion.
Hebei: Edutainment Boosts Awareness The Hebei Branch, coordinating with its tier-three agencies, conducted “Insurance Publicity Enters Communities” activities. Carefully designed fun Q&A sessions and interactive games ignited community participation. Over 1,200 inquiries were received, and more than 750 pieces of promotional material were distributed during the campaign.
Inner Mongolia: Campus Science Reaches Villages The Inner Mongolia Branch conducted public welfare campaigns at Inner Mongolia University of Technology and Shaliang Village. On campus, vivid case studies explained insurance’s role, alongside knowledge on preventing illegal financial activities and fraud, sparking student interest. In the village, practical insurance knowledge and anti-fraud guides were provided, empowering villagers to use insurance against risks in production and daily life, fulfilling the commitment that “Popularization is not just for a day; responsibility is always present.”
Zhejiang: Canal Walk Transmits Responsibility Zhejiang Branch coordinated diverse activities across its agencies: Hangzhou combined red education and insurance concepts in a canal-side walk; Jinhua entered villages for anti-fraud education; Shaoxing/Wenzhou held community financial safety classes; Jiaxing/Taizhou showcased industry spirit through group walks, reaching over 1,000 people.
Fujian: Bamin Collaboration Connects with People The Fujian Branch, partnering with nearly 40 provincial insurance companies, held a grand event at Fuzhou Fusheng Qianlong Plaza. Through consultation desks, pamphlets, posters, and “one-on-one professional explanations,” it deepened understanding of insurance’s function and value, bridging the gap between the public and the industry. The event strengthened risk prevention awareness, promoted regular knowledge dissemination, and highlighted insurance’s commitment to serving the people.
Breaking from traditional models, AXA Tianping integrated insurance knowledge into diverse settings like education, culture, and commerce, achieving precise outreach and enhancing public satisfaction through warm service initiatives.
Guangdong: Safeguarding the Future in Schools On July 1, Guangdong Branch entered Guangzhou Dongming Liyuan School with a novel “Insurance Knowledge + Summer Safety” class. Through lively lectures and interactive Q&A, elementary students learned about water, road, and home safety alongside basic insurance concepts, boosting self-protection awareness. This effort aimed to radiate the concept of protection back to families through the children.
Henan: Commercial District Visuals Enhance Awareness Henan Branch utilized the stunning naked-eye 3D screen at Zhengzhou Wanda Plaza to powerfully visualize the annual theme, shaping a trustworthy industry image. Consultation desks within the plaza offered face-to-face financial knowledge for pedestrians and merchants, emphasizing the “Three Appropriatenesses” principle of insurance to guide rational consumption.
Shandong: Cultural Empowerment Showcases Responsibility During the publicity week, Shandong Branch organized employees to passionately perform red-themed poetry recitals, using cultural power to transmit spirit and demonstrate commitment. Agency outlets fostered a strong atmosphere, while widespread knowledge dissemination occurred through “Five Entries” activities. Jining Sub-branch actively participated in the “Financial Culture with Chinese Characteristics · Executives Talk” event, contributing to industry culture building.
Guangxi: Red Footsteps Convey Great Love On July 6, Guangxi Branch organized employees for a red-themed walk at an educational base, inheriting spirit and demonstrating commitment. On July 8, Qinzhou Sub-branch employees participated in voluntary blood donation, conveying love through their blood. Simultaneously, the branch and its sub-branches conducted 9 intensive “Five Entries” publicity activities at the grassroots level during the campaign period, delivering insurance services and knowledge to villages, communities, and enterprises, genuinely transmitting the warmth of insurance.
Jiangsu: Carnival Talks Protection Jiangsu Branch, partnering with Bank of China Insurance Jiangsu Branch, hosted an “Insurance Carnival” at Xinlihua Center. The venue featured history exhibits, knowledge booths (consumer protection/fraud prevention), and interactive quiz sections. Staff actively disseminated knowledge and explained skills, rewarding participants with gifts. The vibrant atmosphere effectively raised public insurance awareness, vividly interpreting “Insurance Makes Life Better,” and promised continued social responsibility fulfillment.
Shenzhen: Dual Channels Deliver Warmth Shenzhen Branch innovated with a “Public Welfare Walk + Commercial District Promotion” dual model: In the morning, staff gathered at Central Park in uniform for a public welfare walk promoting healthy lifestyles and insurance concepts along the route; In the afternoon, they set up booths in the Hanguo Center commercial district (Funan Community), focusing on three themes: “Insurance Makes Life Better,” “Prevent Illegal Fundraising,” and “Financial Rights Protection,” distributing promotional items and practical daily supplies, attracting enthusiastic resident interaction and effectively enhancing risk prevention awareness.
Practicing Green Public Welfare: Walking Together Towards a Better Future
AXA Tianping actively encouraged collective and individual activities like walking, urging employees to donate steps for learning financial/insurance knowledge and sharing event highlights. This infusion of health and vitality transmitted positive industry energy, integrating public welfare concepts into green actions, forming a beautiful feature of activities nationwide.
Many branches coincidentally chose public welfare walks to convey health concepts and insurance’s great love. Ningbo employees became mobile promotion points on Sunhu Park trails; Guangdong Party members promoted after a walk on Huangpu Changzhou Island Greenway, combining red education at Huangpu Military Academy; Guangxi Branch Party branch organized a red-themed walk; Henan Party members led a red heritage walk on “July 1st,” inviting public participation; Shandong Branch officially launched its public welfare walk on July 5th.
While promoting step donations, AXA Tianping branches extended warmth through public welfare actions, deepening its meaning and conveying insurance’s caring nature. Guangxi Qinzhou Sub-branch organized employee blood donation on July 8th. Branches in Guangxi, Shandong, and elsewhere also actively carried out “Five Entries” activities (entering villages, communities, campuses, enterprises, commercial districts), delivering insurance services where most needed.
2025 marks the thirteenth year of the “7.8 National Insurance Publicity Day” campaign. From the East China Sea coast to the southwestern border, bustling metropolises to tranquil villages, AXA Tianping’s 2025 campaign footprint spanned the nation. This nationwide initiative, led by the head office and enthusiastically innovated and implemented by branches, is not only a vivid interpretation of the theme “Love and Responsibility: Insurance Makes Life Better,” but also a tangible reflection of AXA Tianping’s steadfast commitment to evolving “From Payout Provider to Lifetime Companion,” actively engaging in the financial sector’s “Five Major Articles,” and serving national strategies and people’s needs. AXA Tianping will continue to use professionalism and warmth to guard every aspiration for a better life.
From June 16 to 22, AXA Tianping Property & Casualty Insurance Co., Ltd. (hereinafter “AXA Tianping”) actively responded to the global call of “AXA Hearts in Action.” Together with its 25 branches nationwide, distribution partners, and clients, AXA Tianping brought warmth and hope to locations including Suijiang (Yunnan), Wuhan, Chongqing, Nanjing, Shanghai, and Hangzhou. Through diverse philanthropic activities, the company passed the torch of compassion, explored innovative pathways for collaborative public welfare, and advanced sustainable philanthropic practices.
Over 47,000 Hours of Companionship: Addressing the Growth Challenges of Relocated Children in Suijiang, Yunnan
In Suijiang County, Zhaotong, Yunnan, the implementation of the relocation policy has brought children from deep within the mountains to new environments. They face unfamiliar languages, schools, and daily rhythms, grappling with challenges in educational transition, social integration, and psychological adaptation. To help these children navigate their “relocation journey” smoothly, AXA Tianping launched both online and on-site volunteering activities, enabling hope to take root and flourish anew.
From June 16 to 20, AXA Tianping initiated a WeChat Step Donation Challenge via the “Emma by AXA ” platform,. In just five days, nearly 2,000 participants actively joined, collectively donating over 10 million steps and contributing more than 47,000 hours of companionship. Together, they raised RMB 100,000. These funds will provide “Care Packages” for the relocated children and support local educational, psychological care, and community integration projects, helping the children thrive in their new surroundings.
Simultaneously, AXA Tianping bridged the distance with a onsite visit. Partnering with distribution collaborators Datoo, Mingya, Liming, and Nian’an, a team of volunteers traveled to the “Children’s Home” in Fuxing Community, Suijiang County, Zhaotong City, Yunnan, on June 21. Through interactive games, art workshops, and companionship, they earned the children’s brightest smiles with care and presence. The volunteer team also visited local families facing difficulties, delivering “Growth Support Kits” to address their daily needs.
Five–Cities“Charity Roadshow”: distributionPartners Joined for OnsiteVisits to Top-Tier Children’s Hospitals
From June 18 to 19, AXA Tianping collaborated with distribution partners Liming Insurance Agency and Datoo Insurance Services to launch the “Five Cities, Top-Tier Hospitals Public Welfare Initiative” simultaneously in Wuhan, Chongqing, Nanjing, Shanghai, and Hangzhou. Volunteers visited Class A Tertiary Children’s Hospitals, embodying responsibility through action. Activities like interactive games, crafting “Bravery Medals,” and shared picture book reading brought joy and courage to young patients, helping alleviate treatment anxiety and improve their hospital experience.
National Resonance: Making Philantropy and Volunteering as Part of Your Daily Lives
Every effort counts, and perseverance leads to great achievements. This year marks AXA Tianping’s sixth consecutive year participating in the group-initiated “AXA Hearts in Action” volunteer program. Building on this foundation, AXA Tianping simultaneously activated “Charity A la Carte” across all 25 national branches. This initiative encourages localized, self-driven actions and promotes the idea that everyone can contribute to public welfare. Employees are motivated to integrate goodwill into daily life through activities like Workplace Charity Markets, Love Creation Camps, and visits to support the elderly and people with disabilities, transforming compassion into sustained care. This call received enthusiastic responses nationwide.
The Ningbo Branch, together with distribution partners, visited the Ningbo Social Welfare Institute for companionship and donation activities for children with disabilities, receiving a certificate of appreciation from the institute.
The Guangdong Branch launched a “Dual Project,” conducting “Summer Coolness Delivery” and eco-bag painting activities to advocate for green lifestyles.
The Shaanxi Branch organized an eco-themed canvas bag painting “Love Creation Camp,” using brushes to spread green concepts.
The Zhejiang Branch held a fitness walk event promoting environmental and green ideals.
The Tianjin Branch set up a “Charity Market Corner,” supporting local public welfare projects through internal charity sales.
The Fujian Branch organized employees to visit the Huaxu Senior Care Home in Jin’an District, Fuzhou, carrying out the “Warmth for the Elderly” activity, honoring the traditional virtue of respecting seniors.
As one of China’s largest and most diversified foreign-funded P&C insurers, AXA Tianping has remained rooted in China for 26 years, steadfastly upholding its brand mission of “Act for Human Progress by Protecting What Matters” Bearing responsibility and acting upon it, AXA Tianping will continue to uphold the principle of balancing economic benefits with social responsibility. The company remains committed to advancing inclusive finance and fulfilling its social duties, carrying its mission forward with compassion.
Recently, at the “2025 Golden Win · Financial Brand Influence Awards Ceremony” hosted by China Banking and Insurance News, AXA Tianping’s “Purified Water for Children in Need” project, jointly initiated with Aiyou Charity Foundation, was honored with the “2025 Golden Win · Financial Brand Annual Social Welfare Project” award. As the only official publication recognized by NFRA, this prestigious industry platform once again acknowledged AXA Tianping’s firm commitment to its brand mission of “acting for human progress by protecting what really matters.”
The project focused on improving portable water safety for 712 underprivileged children at the Naituo Town Central School in Liangshan Yi Autonomous Prefecture, Sichuan. Employing an innovative approach combining “athletic philanthropy + technological empowerment,” it mobilized 5,223 participants through a “WeChat Step Donation Challenge.” Leveraging corporate matching donations, the project funded the installation of a reverse osmosis water purification system for the school, significantly enhancing campus drinking water conditions. It further extended into health education, material support, and employee volunteer visits, creating a comprehensive corporate philanthropic model.
Since its launch, the project received recognition from the AXA Group in September 2024. Two employee volunteer representatives from China, selected through a rigorous process, were invited to access exclusive experience at Tara Boaton the French Riviera, witnessing the Group’s profound commitment to societal responsibilties. Additionally, the initiative was featured by over 30 media outlets, including China Philanthropy News and PR Newswire, generating cumulative exposure surpassing 5 million.
Winning the “Golden Win Award” represents high recognition of AXA Tianping’s philanthropic efforts and its social impact. Building on this momentum, in June of this year, we once again partnered with the Aiyou CharityFoundation, mobilizing 25 nationwide branches, distributionpartners, and clients for the “AXA Hearts in Action” Employee Volunteer Week. Activities spanned Suijiang (Yunnan), Wuhan, Chongqing, Nanjing, Shanghai, Hangzhou, and other locations, encompassing diverse dimensions such as child companionship, hospital visits, environmental actions, and support for the elderly and persons with disabilities. This initiative encouraged employee participation, fostered local co-creation, and strengthened our sustainable, diversified, and enduring philanthropic ecosystem.
Moving forward, AXA Tianping will continue to deepen its integration of Environmental, Social, and Governance (ESG) principles, taking more compassionate and innovative actions to safeguard a sustainable and prosperous future for society.
Caption: AXA Group Deputy CEO George Stansfield, accompanied by the Global Senior Management Team, warmly welcomes the Chinese delegation and engages in cordial exchange.
乔治先生在欢迎致辞中表示:”中国是安盛集团全球战略的核心市场之一。安盛深耕中国26年,在全资子公司安盛天平的牵头推动下与人保集团达成全面合作伙伴关系,并已建立起稳固的发展基础。一个月前,我与集团另一位副首席执行官弗雷德里克·德·库尔图瓦 (Frédéric de Courtois)先生刚刚走访过上海,安盛天平管理团队所展现出的专业能力令人印象深刻。”
Caption: Xavier Lestrade, Global CEO of AXA Health, and Benoit Moreau, Global Health Risk Director & Deputy Risk Director of AXA SA, meet with the Chinese delegation.
Recently, led by CEO Kevin CHOR, a delegation from AXA Tianping Property & Casualty Insurance Co., Ltd., including senior executives, heads of outstanding branches, and strategic partner representatives, visited the AXA Group headquarters in Paris, France. The visit received high-level attention from Group leadership. Mr. George Stansfield, Deputy CEO of AXA Group, warmly welcomed the delegation alongside the global senior management team. Both parties engaged in in-depth discussions on topics such as development strategies for the Chinese market and global business synergy.
Warm Hospitality: Group Leadership Extends High-Level Welcome
On the afternoon of June 6th, a grand welcoming ceremony was held at the AXA Group headquarters. Mr. George Stansfield, accompanied by core management members including Anu Venkataraman, Chief Strategy Officer & Head of Investor Relations, and Garance Wattez-Richard, CEO of AXA Partners, warmly received the AXA Tianping “Pride Journey” delegation.
In his welcoming remarks, Mr. Stansfield stated: “China is one of the core markets in AXA Group’s global strategy. AXA has been deeply rooted in China for 26 years. Led by our wholly-owned subsidiary AXA Tianping, we have established a comprehensive partnership with PICC Group and built a solid foundation for development. Just a month ago, I visited Shanghai with Mr. Frédéric de Courtois, another Deputy CEO of the Group. The professional capabilities demonstrated by the AXA Tianping management team were truly impressive.”
Strategic Dialogue: The Art of Localized Operation Under a Global Vision
During the discussion session, Zhang Xiaofeng, General Manager of Pricing & Underwriting at AXA Tianping, raised a question regarding “sustained growth strategies for global enterprises.” Mr. Stansfield shared: “Successful multinational operations hinge on three key elements: First, adhere to a localization strategy. AXA’s achievements in China stem precisely from fully empowering the local team. Second, maintain a balance between strategic steadfastness and flexibility, re-evaluating business layouts every five years. Third, respect market differences. Models successful in France may not necessarily apply to China or other regions; we place full trust in the local Chinese management team.”
Responding to a question from Qu Zhijun, General Manager of Sales & Planning, regarding “global market access standards,” Mr. Stansfield reflected on AXA’s history in Asia: “Since entering China in the 1990s, we have consistently viewed Asia as a strategic priority. Today, when selecting markets, we place greater emphasis on balancing demographics, market maturity, and capital efficiency.”
That afternoon, Xavier Lestrade, Global CEO of AXA Health, and Benoit Moreau, Global Health Risk Director & Deputy Risk Director of AXA SA (and former CFO of AXA Tianping), also met with the Chinese delegation.
Mr. Xavier Lestrade commented: “Health insurance has become AXA’s fastest-growing global business segment. Particularly impressive is the sustained growth in mainland China and Hong Kong, which have been the fastest-growing markets globally for three consecutive years. AXA’s decades-long commitment in China reflects our long-term dedication to this strategically vital market. Regarding product pricing, AXA adheres to the principle of ‘putting customer interests first.’ As George emphasized, our value proposition lies not only in the products themselves but also in the long-term protection and service commitments we provide to our customers. The Chinese health insurance market still holds immense untapped potential. Moving forward, the Group will enhance collaboration between the Global Health Insurance Division and the Chinese market to write a new chapter for AXA in this land of opportunity.”
Cultural Immersion: Experiencing the Heritage and Innovation of a Century-Old Financial Group
During the visit, the “Pride Journey” delegation toured the historic AXA headquarters building, which boasts over 200 years of history. This landmark building, adjacent to the Élysée Palace, perfectly blends the historical heritage of the French financial empire with the innovative vitality of a modern enterprise. The headquarters specially arranged for a building history expert to narrate the legendary story of the Hôtel de la Vaupalière, allowing the guests to deeply appreciate AXA Group’s corporate DNA of “steady operation and long-term development.”
The visit proved highly productive. The AXA Tianping management team gained a deeper understanding of the Group’s “Glocalization” strategy, while channel partners, through their on-site experience, further solidified their confidence in a long-term partnership with AXA.
AXA Tianping CEO Kevin CHOR concluded: “This visit to headquarters not only strengthened strategic alignment but also allowed us to personally experience the vision and commitment of AXA as a global insurance leader. In the future, AXA Tianping will continue to serve as a ‘bridge,’ deeply integrating global strengths and resources with the demands of the Chinese market.”