Category: Uncategorized

安盛之星的故事：杨耀尊、李博

AXA Star Stories

在安盛之星评选中，共有22位总部和机构同事摘取2021年度安盛之星，并分别获评转型之星、客户之星、正直之星、勇敢之星和团结之星。月刊将为这些同事专门开设“安盛之星的故事”专栏，帮助大家进一步了解安盛人践行安盛价值观的故事。

本月我们将为大家讲述一位客户之星——江苏分公司营销部经理杨耀尊以及一位团结之星—— 河南分公司核保管理李博的安盛故事。

In the AXA Star contest, altogether 22 AXA colleagues from headquarters and branches are entitled to awards of AXA Stars in Transformation, Customer First, Integrity, Courage, and One AXA. This special column was set up for them so we can all know their stories in living the AXA values and making their contribution to the company’s growth.

This month we will introduce stories of our Customer Star – Yang Yaozun, Marketing Department Manager of Jiangsu Branch. And our One AXA Star – Li Bo, responsible for underwriting management of Henan Branch.

客户之星杨耀尊的故事

杨耀尊2017年加入安盛天平，是徐州中支营销部的经理。2018年，当受领导委派前往沛县工作时，杨耀尊积极接受挑战，全力以赴，带领机构当年从零保费发展到了400万平台。今年，杨耀尊再次收获丰硕成果，机构三季度车险保费环比增速83%，达成率全省第一，车险叠加渗透率更从21年1月的30%提升至9月当月的73%；此外，其机构非车保费环比增速70%，9月健康险全省达成率第一，成功促进车险平台与健康险业务稳步提升。

问：获得2021安盛之星是什么感受呢？

杨：很荣幸能够获得“安盛之星”这个称号。此时此刻我的心情是非常激动的，首先感激公司及领导对我的信任与厚爱，感谢公司同事对我的帮助与支持，没有他们的信任和支持，我想我是无论如何都得不到“安盛之星”这个称号的，为此我向你们表示深深的谢意！谢谢你们！

说实话“安盛之星”这个称号，我觉得我还是做得远远不够的，但接下来我将不断地提升自己，不辜负大家对我的信任和支持，你们的信任和支持就是对我今后工作的鞭策，谢谢大家。

问：平时生活中有哪些保持自信、健康、快乐的习惯或者爱好？

杨：交友、看书、刷剧、散步等，让内心充满阳光、远离负能量。

问：可以分享最近在看的一本书、一部电影或一部剧吗？

杨：《洛奇》，“不惧权威、永不言败”，是这部电影的座右铭。

Customer Star: Yang Yaozun

Yang Yaozun joined AXA Tianping in 2017 and is the manager of the Marketing Department of Xuzhou Central Branch. In 2018, he was appointed to go to the Peixian, where he taook on the challenge and led the organization to a 4 million premium platform that year. This year, Yang Yaozun has once again achieved excellent results. The agency’s auto insurance premiums in the third quarter increased by 83% month-on-month, the highest rate in the province. The penetration rate of auto insurance add-on increased from 30% in January 2021 to 73% in September; In addition, non-auto insurance premiums increased by 70% month-on-month, and in September the health insurance coverage rate ranked first in the province, With these he has successfully promoted the steady improvement of the auto insurance platform and health insurance business.

Q: How do you feel winning the AXA Star Award?

Yang: It is a great honor to receive the title of “AXA Star”. I feel very excited. First of all, I would like to express my gratitude to the company and our leaders for their trust and guidance. I would also like to thank my colleagues for their help and support. Without their trust and support, I would not be able to receive the title of “AXA Star”, so I would like to express my deep gratitude to you! Thank you all! To be honest, even with the title of “AXA Star”, I think I still have some ways to go, but I will continue to improve myself and live up to everyone’s expectations for me. Your trust and support continue to encourage me. Thank you.

Q: What helps you stay healthy?

Yang: Seeing friends, reading, watching TV, taking walks – things that lighten my mood and keep me away from negative energy.

Q: Any books or TV series you would like to share?

Yang: Rocky – the motto of the movie is to never fear power and to never admit defeat.

团结之星李博的故事

李博在河南分公司营销业管部担任核保管理岗位，积极支援当地团队，从而获得团结之星的荣誉。李博在承保和理赔两端，努力成为值得信赖的合作伙伴，通过资料整理，以及在宣传物料的支持下，提升部门时效，互利互惠共同发展。他紧跟公司非车转型步伐，做好内部专业支持、过程管理的同时，强化专经代渠道合作，助力河南分公司达成耀眼业绩。同时，李博也全面担当客户健康旅程的陪伴者，介绍健康管理渠道、增值服务，并在河南水灾期间贴心地把安盛心理援助公益热线带到客户身边，践行公司社会责任。

问：获得2021安盛之星是什么感受呢？

李：非常荣幸当选为公司2021年度“团结之星”，感谢公司的厚爱与信任，感谢领导的关爱，同事的认可！过去的一年在公司领导、同事的支持下，我在车险、健康险、零售险、商业险等多个业务领域进行产品核保、渠道搭建推动，并获得合作分销商伙伴的认同，为公司转型战略的实施尽己所能。“团结之星”于我而言，既是对过去工作的肯定，更是对未来做得更好的鼓励！坚信在我们的共同努力下公司一定能转型求胜，更加辉煌！

问：平时生活中有哪些保持自信、健康、快乐的习惯或者爱好？

李：运动。

问：可以分享最近在看的一本书、一部电影或一部剧吗？

李：《肖申克的救赎》

One AXA Star: Li Bo

Li Bo is responsible for underwriting management at the Henan Branch, and actively supports the local team, winning him the honor of One AXA star. Li Bo contributed significantly to both underwriting and claims settlement through handling data collation and promotion materials, improving overall efficiency. He closely aligned with AXA’s strategic transformation and offered internal professional support and process management. At the same time, he strengthened the cooperation of various professional channels to help Henan Branch achieve better performance. Li Bo accompanies customers on their health journey through introducing avenues of health management and value-added services, having brought AXA public welfare services to customers after the Henan flood disaster, practicing our corporate social responsibility.

Q: How do you feel winning the AXA Star Award?

Li: I am very honored to be selected as one of the One AXA Stars for 2021. Thank you for the company’s trust, the care of the leaders, and for the recognition of my colleagues! In the past year, with the support of them, I have carried out product underwriting, sales channel building and have promoted various insurance lines including auto, health, lifestyle and commercial. We have gained recognition from fellow retail distributors and have implemented our great transformation strategy to the best of my ability. For me, “One AXA Star” is not only an affirmation of my past work, but also further encouragement for the future! I, firmly believe that with our joint efforts and ambitions, the company will transform and become even more brilliant!

Q: What helps you stay healthy?

Li: Exercise.

Q: Any books or TV series you would like to share?

Li: 《The Shawshank Redemption》

2022年第二季度安盛市场营销之星

2022 Q2 AXA Marketing Stars

今年3月，市场部组建了机构市场营销联络人群和沟通机制。在各机构市场联络伙伴们的大力推动和支持下，总部的市场营销资源物料、各项市场活动在各机构端得以有效的宣导落地，并及时反馈来自第一线的需求。机构市场营销联络人群切实发挥了总部和机构间的市场活动运营和沟通的核心纽带作用，为安盛天平在各个机构的品宣活动、产品推广和活动落地，贡献了不可或缺的力量。

机构市场营销联络人群的沟通方式，除了非常灵活的微信群、邮件组、月度沟通会，市场部还专门推出了“安盛市场营销大使”激励计划，旨在激励各机构联络人推动总部市场活动在机构端的落地执行，加强安盛品牌、产品与服务在各分支机构的传播与沟通，以及促进各机构之间的交流分享。各机构进行比拼评比，参与安盛市场营销之星和安盛市场营销大使年度评比。该激励计划将进行季度评奖，并在季度奖项基础上，年终评选年度“安盛市场营销大使”。

在近期进行的2022年第二季度首轮营销之星的颁奖，共有来自云南、山东、宁波、北京、陕西、东莞、浙江、广西、上海、深圳、江苏和大连的12位机构联络人获得季度“安盛市场营销之星”。在颁奖会议上，来自的浙江机构的市场营销联络人翁川州还和大家分享了在浙江的市场推广和活动经验，与其他联络人共同探讨心得体会。各位获奖人员也纷纷发表了获奖感言。

In March this year, the marketing department has set up a Branches’ Marketing Contact & Communication System. With the strong support from the marketing liaisons of each branch, marketing resources from the headquarters and marketing campaigns have been effectively put into practice, and have met the requirements from frontline in a timely manner. The branches’ marketing contacts played a core role in the operation and communication between the headquarters and branches, contributing to AXA Tianping’s marketing activities implementation in each branch.

In addition to WeChat message, emails and monthly meetings, the marketing department has also launched the “AXA Marketing Ambassador” incentive programme, which aims to motivate branch contacts to promote the implementation of marketing activities and enhance branches’ understanding of AXA’s brand, products and services. Branches will compete in the annual “AXA Marketing Star” and “AXA Marketing Ambassador” competitions. The incentive scheme will give out awards every quarter and the “AXA Marketing Ambassador of the Year” will be selected at the end of the year based on the quarterly assessment.

In the first round of Marketing Stars Awards for the second quarter of 2022, a total of 12 branch contacts from Yunnan, Shandong, Ningbo, Beijing, Shaanxi, Dongguan, Zhejiang, Guangxi, Shanghai, Shenzhen, Jiangsu and Dalian were awarded. At the awards ceremony, marketing contact from the Zhejiang branch, Mr Chuanzhou Weng, shared his experience and discussed with other contacts. The winners also shared acceptance speech.

云南-市场部联系人-梁俊宇

“总公司做得很好，支持很到位，我们云南也就是跟上了总部的节奏，很幸运获得了这个奖，今后我们也会更加努力，争取能做出更多的贡献。” 

Yunnan – Marketing contact – Junyu Liang

Acceptance speech:

“The headquarters have been doing a great job offering us support. Yunnan branch has been following their footsteps. I am honoured to win this award and will work harder and contribute more.”

山东-市场部联系人-王靓

“山东继续跟随总部做好每一次活动，利用好每一次资源支持，由心而动从心出发……”

Shandong – Marketing contact – Liang Wang

“Shandong will continue to follow the headquarters in doing every activity, and make good use of resource, serving with heart…”

宁波-市场部联系人-宋洁琼

“总部各项市场营销的活动受到了我们机构前线以及合作伙伴的一致高度认可和喜爱，也助力我们在合作伙伴中树立安盛品牌形象奠定了良好和扎实的基础……”

Ningbo – Marketing Contact – Song Jieqiong

“The marketing activities of the headquarters have been highly recognized and loved by our frontline colleagues and partners, which also helped us to establish a solid foundation for the AXA brand……”

北京-市场部联系人-郭德华

“特别感谢总部领导和同事给予北分的大力支持，为我们提供品类丰富的营销辅助工具，让我们的营销队伍在落实拜访和业务推动工作中，有更多的工具抓手……”

Beijing – Marketing contact – Dehua Guo

“Special thanks to our headquarters and colleagues for their strong support to the Beijing branch, providing us with a wide range of marketing tools and giving our marketing team more options to drive our work ……”

陕西-市场部联系人-贺关隆

“非常感谢总部各位领导、老师们的帮助、支持以及认可；今后将进一步做好总部联动，与总部老师们一起为机构市场营销提供更多支持。”

Shaanxi – Marketing contact – Guanlong He

“I am very grateful for the help and support from the headquarters, and I will keep closer contact with HQ and work with my colleagues there to provide more support for the marketing activities of our branch.”

东莞-市场部联系人-王青

“感谢总公司组织的活动，感谢市场营销部每一位老师在工作上支持，有幸获得大咖奖，东莞将继续努力，带着动力把工作做得更好，助力前线发展！”

Dongguan – marketing contact – Qing Wang

“Thanks for organising this event and to every mentor in the marketing department for their strong support. I’m honoured to win the award, and the Dongguan branch will keep going for better work to support the frontline!”

浙江-市场部联系人-翁川州

“感谢总部在各个方面的支持，浙江机构和我都会更加努力的完成工作，争取做得更好”。

Zhejiang – Marketing contact – Chuanzhou Weng

“Thanks to the support from the HQ, Zhejiang branch will work harder and strive for the best”.

广西-市场部联系人-覃凯燕

“感谢总部组织的活动，感谢总部领导的支持，也感谢市场营销这个平台，给机构提供很多推广支持……”

Guangxi – Marketing contact – Kaiyan Qin

“Mant thanks to the headquarters for your ongoing support and big thanks to the marketing department for providing us with much support……”

上海-市场部联系人-李浩

“感谢市场营销部对分公司在宣传、市场营销方面物料及线下的各种支持，我们记得去年十月总部举行了金秋十月影院观影活动，也在电梯间和地铁站投放了AXA的广告，对分公司在上海市场进行展业十分有利。今年，市场部配合各种产品推出的营销海报和线下活动，让大家在社群营销和品牌推广上有了支持，我们会利用好总部的每一次资源，为业务发展助力。”

Shanghai – Marketing contact – Hao Li

“We would like to thank the marketing department for their all-rounded support to our branch. I recalled the cinema event held last October and the AXA ads placed in the lifts and metro stations by the HQ, which were very beneficial to the Shanghai branch for better marketing. This year, the posters and onsite activities launched by the marketing department have given support to community marketing and branding. We will make good use of every resource from the headquarters to help the business grow.”

深圳-市场部联系人-陈文东

“感谢总部的支持，为我们输送各种样式的营销子弹，提升我们的获客机会，深分会继续用好这些资源提升客户粘度，推动客户资源的获取。”

Shenzhen – marketing contact – Wendong Chen

“Thanks to the support from headquarters in delivering various styles of marketing tools to enhance our customer acquisition opportunities, Shenzhen branch will continue to enhance customer viscosity and drive customer acquisition.”

江苏-市场部联系人-梁艳

“感谢总公司领导对江分工作的支持，特别是在广告宣传和物料支持方面，后续江分将全力落实每一项具体工作和营销活动，加大一线销售推动力度，提高产能，谢谢！”

Jiangsu – marketing contact – Yan Liang

“Thanks to our leaders for their support to the Jiangsu branch, especially in terms of advertising and resource support. Looking forward, our branch will do best to accomplish every task and marketing activity to pump up frontline sales and enhance production, thank you!”

大连-市场部联系人-迟毓琳

“感谢总部制定了丰富的营销工具，让机构可以结合实际情况去使用并促进业务发展；感谢总部搭建的沟通平台，在会议中学到优秀机构的做法，例如浙江的‘防疫包’让我获得灵感，可应用于今后工作中……”

Dalian – marketing contact – Yulin Chi

“Thanks to the headquarters for providing various marketing tools that branches can use effectively for business development. I am also grateful for the communication platform set up by the head office, which allowed us to learn from the good branch practices. For example, the “COVID prevention kit” by Zhejiang branch has inspired me that I can apply in my work……”

2022年第三次员工大会成功举办

AXA Tianping Holds Special All-hands Meeting

11月1日，2022年第三次全员大会在瑞明职场召开。此次会议是我第一次正式与大家见面，除了现场参会的安盛天平管理团队和总部各部门同事之外，很高兴与全国各分支机构和电销中心的同事在线上交流。

在会议开场阶段，朱沙苗董事长发表致辞，结合自己30多年的保险从业经历，与全员分享了对于安盛天平迎来前所未有发展契机的思考，她以四个确定来应对从宏观到微观的不确定性：

• 稳固的中法关系为安盛天平的稳健发展奠定了坚实基础，为充满不确定性的世界贡献了可以信赖的稳定性和宝贵的建设性。安盛对经济发展规律与风险管理的深刻体会与洞察，也将在参与构建新发展格局中发挥重要作用；
• 安盛集团对中国市场的坚定看好提供了有力支撑。在中国银保监会深度解读二十大报告的专栏文章中，安盛全资收购安盛天平成为中国金融业对外开放，积极引进外资的示例典范；
• 举世瞩目的二十大报告明确提出“坚持把发展经济的着力点放在实体经济上”，为全行业指明了“坚定不移推进财产保险业高质量发展，积极服务社会主义现代化强国建设”的发展道路；
• 以左伟豪先生为首的管理团队将为安盛天平“在不确定性中提供确定性”。通过更好地整合集团资源，将全球视野与中国国情相结合，公司通过战略定位、发展策略及强有力的落地执行，实现在激烈的市场竞争中的破局鼎新。

在董事长的盛情引荐之后，我向大家进行了自我介绍。我在2006年加入安盛，15年间先后在精算、产品开发等多个部门工作过，曾经在安盛香港及澳门负责经代战略、渠道发展和市场拓展等方面的工作。2021年我开始担任首席寿险及健康险业务官，负责管理年保费收入超过200亿元的业务，领导安盛香港健康险和寿险的全面转型，推进产品创新、数字化转型，主导大湾区策略。过去几年，我通过成立亚太区再保中心，参与了很多中国大陆的业务，对国内市场、对安盛天平都有了一定的了解。也因为这些经验和经历，我非常理解目前公司面临的挑战，同时也看到了非常多的市场机会。

回顾2022年，公司各项转型工作都取得了重要进展。截至今年前三季度，机构非车转型取得了优秀的成绩。机构非车保费同比增速96%，非车占比从13% 提升到23%，渠道拓展、渠道服务能力都有很大提升，经代渠道健康险保费比去年增加180%以上。机构在队伍建设、核保专业能力搭建、经营管理能力提升等，都取得很大进步。同时我们在车险核保定价能力提升、健康险核心系统建设、核保和理赔的线上化、智能化，以及机构分级管理、制度建设、合规文化建设等方面都在稳步推进。

在中国银保信（中国银行保险信息技术管理有限公司的简称）发布的2022年上半年保险服务质量指数中，我们在产险公司中排名第八，充分体现了消费者的满意与认可，这在中小规模公司中是非常难得和值得骄傲的成绩。

之后的问答环节中，我分别与线上与现场的同事进行了交流探讨。

来自浙江分公司的胡嘉欣：公司在2019年底完成全资收购后启动了三年转型计划，提出了“从单一车险业务线转型为多元业务模式“，这两年我们也看到我们公司车险的规模有所降低，车险占比在不断下降。请问左总对于车险在公司的未来怎么看？

答：我认为车险依然是公司这棵大树的根基。我们必须稳定车险规模，稳住业务基盘，这样才能够稳定我们的经营、保持我们的市场影响力。只有做大才能做强。同时，通过完善对车险客户的保险保障，公司可以进一步增加收入，提高盈利。公司在过去几年对于车险经营能力的提升有很多投入，包括核保、定价能力优化、理赔减损技术能力的提升。今后，我们会坚持投入，不断提升车险的风险选择能力、盈利能力，保证高质量增长。

来自总公司项目管理部的姜雨薇：安盛作为一家外资险企，在中国保险市场的长期发展需要发挥外资优势，相信这离不开集团资源的支持。看到您在安盛集团工作了非常长的时间，想问一下是否有信心更好地争取和协调集团各方面资源，来支持中国业务的发展？

答：这是一个非常好的问题。我认为安盛想要在中国做大做强，需要充分利用外资优势，将安盛的全球经验、技术、资源整合起来适应本土市场，真正地落地中国。安盛集团是一个很庞大的体系，如何有效地协调集团内部资源，加强集团对本地市场的理解，做本土化的创新，并不是一件容易的事。在过去的工作中，我曾带领安盛香港的管理团队，成功推动过很多类似的举措。例如我作为集团“大湾区”事务的负责人，跨地区整合市场优势，推动内地城市设立“港澳保险售后服务中心”。我还通过协调集团内部的产品开发、再保资源，建立“安盛亚洲再保险中心”，成功拓展了内地头部财险公司的再保险业务。在安盛天平，我们已经在落地集团优势资源上做了很多尝试。安盛集团始终坚定看好中国发展前景。我相信公司管理团队在我的带领下，一定会在整合集团资源，支持中国发展方面有更进一步的突破。

距离2023年只有两个月，让我们一起努力，达成2022，迎接2023！

On November 1st, we held the third employee town hall in 2022 at the Ruiming headquarters. This is my first official meeting with you. In addition to the AXA Tianping management team and colleagues across various departments at the headquarters, I am very happy to see colleagues from branches and telemarketing centres across the country online.

Chairman Sara Zhu gave the opening remarks for the town hall. With her 30+ years of experience in the insurance industry, she shared her thoughts on the growth opportunities for AXA Tianping:

• The strong Sino-French relationship provides a solid foundation for the steady development of AXA Tianping, and helps to provide stability and constructive collaboration amid uncertainties. AXA’s profound understanding and insight into economic development and risk management will also play an important role in adapting to the evolving economic environment;
• AXA Group’s firm commitment to the Chinese market provides strong support for AXA Tianping. In CBIC’s in-depth interpretation of the 20th National Congress report, AXA’s acquisition of AXA Tianping is mentioned as an example of China’s financial industry opening up to the world and actively attracting foreign capital;
• The report of the 20th National Congress clearly stated that “the focus of economic development should be placed on the real economy”, and that the country is determined to ” promote the high-quality development of the P&C insurance industry, and actively serve the construction of strong modern socialist country”;
• Under my leadership, the management team will “provide certainty amid uncertainty” for AXA. By better integrating the group’s resources and combining the global vision with China’s market situation, the company has achieved breakthroughs amid fierce market competition through strategic positioning, development strategies and strong implementation.

After the warm introduction by the chairman, I introduced myself to everyone. I first joined AXA in 2006 and have worked in various departments such as actuarial and product development for 15 years. I was responsible for business strategy, channel development and market expansion in AXA Hong Kong and Macau. Since 2021, I had been the chief life and health insurance business officer, responsible for managing the business with an annual premium income exceeding 20 billion yuan. I spearheaded the comprehensive transformation of AXA Hong Kong health insurance and life insurance, promoted product innovation and digital transformation, and led the strategy of the Greater Bay Area. In the past few years, through the establishment of the APAC reinsurance centre, I have done a lot of business in mainland China, and have gained some understanding of the Chinese market and AXA TIanping. With these experiences and experiences, I understand the challenges facing the company very well, and I also see a lot of opportunities in the market.

Looking back on 2022, the company has made important progress through various transformations. As of the first three quarters of this year, the organization’s non-auto transformation has achieved excellent results. Institutional non-auto premiums increased by 96% year-on-year, and the proportion of non-auto businesses increased from 13% to 23%. Channel expansion and channel service capabilities have significantly improved. Health insurance premiums through the broker/agent channel increased by more than 180% compared with last year. Our branches have made great progress in team building, professional underwriting upskilling, and operational management enhancement. At the same time, we are making steady progress in the improvement of auto insurance underwriting and pricing capabilities, the construction of the core health insurance system, the digitalisation of smart underwriting and claims settlement, as well as tiered management, system construction, and compliance culture at the brand level.

In the insurance service quality index of 1H 2022 released by China Banking Insurance Corporation (the abbreviation of China Banking Insurance Information Technology Management Co., Ltd.), we ranked eighth among P&C insurers, which fully reflects the satisfaction and recognition of consumers. It is a very rare and proud achievement for a small and medium-sized company like ours.

In the Q&A session that followed, I had discussions with colleagues online and on-site.

Hu Jiaxin from the Zhejiang branch: The company launched a three-year transformation plan after completing the wholly-foreign-owned acquisition at the end of 2019, and proposed “transforming from an auto mono-liner to a multi-liner”. We have seen a decline in the scale of our company’s auto insurance in the past two years. What do you think about the future of auto insurance for the company?

A: I think auto insurance is still the foundation of the company. We must stabilize the scale of auto insurance –  the business foundation, so as to stabilize our operation and maintain our market share and influence. We can only be stronger if we are bigger. At the same time, by improving insurance protection for auto insurance customers, the company can further increase revenue and improve profitability. In the past few years, the company has invested a lot in improving the auto insurance business, including underwriting, optimization of pricing capabilities, and improvement of technical capabilities in claims and loss reduction. In the future, we will continue to invest to continuously improve the risk selection ability and profitability of auto insurance to ensure high-quality growth.

Jiang Yuwei from the project management department of the headquarters: As a foreign insurance company, AXA’s long-term development in China’s insurance market calls for leveraging the advantages of a foreign business. I believe this is inseparable from the support of the Group. Since you have been working in AXA Group for a long time, I would like to ask if you are confident in better coordinating all aspects of the Group’s resources to support the development of China’s business?

A: This is a very good question. I think that if AXA wants to become bigger and stronger in China, it needs to make full use of the advantages as a foreign company, integrate AXA’s global experience, technology and resources to adapt to the local market and truly grow in China. AXA Group is huge. How to effectively coordinate the internal resources of the Group, strengthen the Group’s understanding of the local market, and making localized innovations is not an easy task. Previously, I led the management team of AXA Hong Kong and have successfully driven many similar initiatives. For example, as the person in charge of the group’s Greater Bay Area work, I integrated market advantages across regions and supported the establishment of “Hong Kong and Macau Insurance After-sales Service Centers” in mainland cities. By coordinating the product development and reinsurance resources within the Group, I established the “AXA Asian Reinsurance Center” and successfully expanded the reinsurance business with the top P&C insurers in mainland China. At AXA Tianping, we have made many attempts to leverage the Group’s advantageous resources. AXA Group has always been committed to China’s development. I believe that under my leadership, the company’s management team will definitely make further breakthroughs in integrating the Group’s resources and supporting China’s development.

We are only two months away from 2023, let us work together to deliver strong results in 2022 and strive for excellence in 2023!

安盛发布系列短片，助力改善心理健康

AXA releases videos to help people improve mental health

在10月10日世界精神卫生日到来之际，安盛在亚洲发起了关爱全身心健康的活动 ——#Make Time for Me-time (留点时间给自己)。安盛天平也在全国范围内进行宣导，9月28日至10月8日期间，共计383人分享了他们在社交、身体和精神健康的Me-time，收获了1,120点赞数。

我们在10月开启心理健康月，呼吁大家在繁忙和快节奏的生活和工作中，关爱身心健康，每天把10%的时间完全留给自己，锻炼强健体魄、呵护心理健康、保持良性社交，照顾自己的全身心健康。心理健康月的活动进一步强化我们在健康关爱领域的领导力，传递安盛在心理健康领域践行品牌使命、承担企业社会责任的典范形象。

安盛深信健康需要全面呵护，并致力于为全球安盛员工、合作伙伴以及客户提供健康支持，提升他们的心理健康状态，继而推动有意义的改变。这其中包括安盛今年发布的年度心理健康状况调研报告，通过提高心理健康意识，打破污名偏见，其中推荐的安盛心理健康幸福进阶十大技能，可以帮助公众了解保护并改善身心健康的正确方法。现在这些技能已经被制作为更符合当下浏览习惯的短视频，本期与大家分享余下五个，希望对你有所帮助，也欢迎与家人和朋友分享。

To mark the World Mental Health Day, AXA recently launched the #Make Time for Me-time campaign in Asia. Our team in China also joined the campaign, which attracted 383 people sharing their Me-time moments and recording 1,120 likes between 28 September to 8 October.

We also celebrated the Mental Health Month in October, calling for people to have a break of self-care amid the immense pressure to juggle work and life, to find a few minutes to ourselves and devote about 10% of daily schedules to self-care, which is essential to overall wellbeing. This further cements our healthcare leadership and showcases AXA’s brand mission and corporate social responsibility on the mental health topic.

AXA has been devoted to improving mental wellbeing and enabling meaningful change among employees, partners and clients. Some recent examples include our annual Mind Health and Wellbeing Study to raise awareness of the importance of mind health and break down stigma, as well as the upcoming Fit to Flourish series to equip individuals with the tools to improve mental health being. The Mental Health Month will also further strengthen our leadership in healthcare. 

AXA believes that wellness requires holistic care and is committed to supporting AXA employees, partners and clients around the world to improve their mental health and thereby drive meaningful change. This includes AXA’s annual Mind Health and Wellbeing Stud, which aims to break down stigma by raising awareness of mental health. It also features top 10 Fit to Flourish skills to equip individuals with the tools to improve mental health being. These skills are now turned into short videos and I am glad to share the remaining five videos with you in this issue. I hope it will be helpful to you, and feel free to share them with your family and friends.

安盛儿童主题整合营销传播计划圆满成功

AXA Tianping Kids Campaign Successfully Concluded

孩子是一个家庭乃至国家的未来，也是安盛着力守护的人群。在中国，安盛天平自五月以来展开了儿童主题整合营销传播计划，发起“100个安盛自信孩子”社交媒体传播活动，线上线下同频共振 ，从而促进儿童保险产品卓越馨选医疗保险的销售。这次整合营销活动成功通过裸眼3D视频投放、星级产品推广，带动分支机构销售和经纪代理积极参与。

5月至8月活动期间，卓越馨选医疗保险新单承保保费增长272%，其中儿童单独投保增长高达575%。同时，儿童主题活动推动客户好感度提升至 92%，购买意愿也提升了 6%。裸眼3D广告视频曝光次数高达1.04 亿次，比预期增长 38.7%。此次社交媒体传播活动通过微信平台吸引了79,047次浏览和87,159个赞，收集了934张儿童照片和约300个故事。欢迎大家点击此处观看“100个安盛自信孩子”视频。

In China, AXA Tianping launched Kids sales and marketing integrated campaign since May, featuring the 100 AXA Confident Kids social campaign, online & offline advertising and IPOP kids product drive. The integrated campaign ensures active participation of branch sales and broker agents, which contributes to the success of the campaign through the star-product-oriented program and the novel 3D video.

During the campaign period from May to August, the new policy GWP of comprehensive IPOP registered a 272% increase, with child-standalone as high as 575% jump. At the same time, the Kids campaign has boosted customer affection rate to 92% and purchase intention by 6%. The campaign’s autostereoscopic advertising videos recorded 104million impressions, 38.7% increase of estimation. The social campaign attracted 79,047views and 87,159 likes through WeChat platform, and 934 kids’ photos and around 300 stories are collected. Click here to watch the video of the 100 Confident AXA Kids.

感恩有您，驻守卫士——成都电服中心抗疫服务纪实

Kudos to our Hero: A glimpse into Chengdu Online Customer Service Center’s fight against COVID

金秋九月，丹桂飘香，这个九月，烟火成都再次遭遇新冠疫情的袭击，在面临小区封控、职场封控、倡导居家办公、全城静默等诸多挑战下，成都电服中心在公司各级领导、各部门的支持与帮助下，第一时间启动疫情防控预案，全力支持全国客服电话95550保障7*24小时服务，坚持以客户为中心的服务理念，保障成都电服中心的正常运营，平稳顺利地通过此次挑战。

在这里，有这样一群战斗在一线的客服卫士，她们驻扎职场半月有余，在职场里经历了四川泸定6.8级地震，也度过了别样的中秋佳节。她们勇于担当，坚守岗位，给居家办公的伙伴提供强有力的业务支撑，树立模范先锋榜样；她们团结友爱，互帮互助，她们是同事，是姐妹，是亲人，更是一群可爱、可敬的客服人。

电服中心三组团队长余红燕，四组团队长梁丹，她们都是孩子的母亲，在驻守职场的期间里，每天早上7点起床，一直忙到晚上10点多，带领职场8名伙伴紧张有序的开展工作。做好监控指标、忙线支援、协调班次、协调职场各类临时突发事务，如自然灾害天气话量激增、居家办公同事系统网络不稳定、紧急咨诉处理等；肩负起后勤保障工作，每天早上为大家煮鸡蛋准备早餐，晚上为了让大家更好休息，组织职场不上班的伙伴们开展文娱活动，如跳绳、跳健身操，图书阅读，此时的大家欢声笑语，仿佛又回到了大学时代的集体生活，每当夜晚来临，偶尔传来一些喃喃细语，那是对家人的思念和诉说。

驻守客服：黄梅、程立兰、易春燕、陈玉、谯红荣、刘梦琴、王玲玲、张彩霞，她们的平均年龄约为28岁，得知疫情形势严峻后，立即响应公司号召，收拾行囊第一时间奔赴职场。大家好像有默契似的，都不约而同地带上了行李箱，装着换洗衣物、洗漱用品，有的伙伴还带了家里特地准备的爱心餐，有大米、水果、凉拌鸡片，甚至还有调料，做好了长期战斗在一线的准备。不出所料，成都市疫情指挥部通知全城静默三天后，第二次通知还有三天，第三次通知却没有了具体解封期限，最后大家默默坚守到全面解封。她们把公司当成了自己的家，在这里除了忙碌的工作，难得的空闲时间承担起了职场清扫、绿植浇灌的任务，当有的伙伴和家人打过电话或视频后湿润眼眶时，彼此相互安慰，排解压力，加油打气！

成都IT：申亚魁，公司资深IT，入司15年。疫情期间IT的工作尤为繁杂和重要，承担着成都整个中心的运营保障。在疫情驻守职场期间，突遇机房空调漏水，每隔4小时需清理一次积水，每天奔波于机房和职场位置，帮助指导居家办公同事远程操作，及时处理各种系统问题，和电服伙伴一道守护着成都电服中心的顺畅运营。

虽然疫情阻隔了空间的距离，却阻挡不了大家温暖的爱心传递。电服中心领导、运营后勤支持、客服同事每天在疫情工作微信群里关注着大家在职场的生活、工作情况，居家办公员工的疫情防护、工作生活物资保障等，为疫情防控一线的伙伴们送去温暖，一日三餐、方便食品、消毒防疫物资、生活用品等，尽可能为大家营造舒心、舒适温暖有爱的工作环境。

9月19日，成都终于迎来云开“疫”散，你们可以回家啦。有一种感动叫“我选择”，有一种温暖叫“我愿意”，微光点点，汇聚星河，感谢你们！你们舍小家为大家的精神令人敬佩，你们的坚守和付出致以崇高的感谢和敬意！正是大家凝心聚力、携手并肩，才能攻坚克难；感谢你们，是你们用共筑的宝贵爱心，坚定不移地守护着成都电服中心的稳定运营！

In September, Chengdu was unfortunately taken a toll by the pandemic. Despite challenges such as community and workplace pandemic control measures, work-from-home arrangement, and city-wide lockdown, our management and various departments at Chengdu Online Customer Service Center timely activated the pandemic protocol. Stay true to our customer-centric approach, they provided full support for the national customer service number 95550 to ensure round-the-clock services, and maintained the normal operation of the center. We could not have weathered the storm so smoothly without their hard work.

Notably, there is a group of front-line customer service staff who have been stationed in the workplace for more than half a month. During their stay, they experienced the 6.8-magnitude Sichuan Luding earthquake and spent a special Mid-Autumn Festival in the workplace. They took the responsibility, carried out their work and provided strong business support to partners working from home, setting an outstanding example for all of us. We are not only colleagues, but only also part of our big family.

Yu Hongyan  and Liang Dan, team leaders of group three and four of the center, are both mothers. During the period when they were stationed in the workplace, they got up at 7:00 every morning and worked until 10:00 in the evening, leading 8 colleagues to carry out the work despite the challenges. They were monitoring indicators, supporting busy lines, coordinating shifts and all kinds of temporary emergency situations in the workplace, such as the surge in calls related natural disasters, unstable system networks for work-from-home colleagues, emergency consultation and complaint handling, etc. In the morning, they prepared breakfast for everyone; in the evening, they organized recreational activities, such as rope skipping, aerobics, and book reading, to boost morale and make sure everyone is having a good time even though they are away from their families.

The stationed customer service staff include: Huang Mei, Cheng Lilan, Yi Chunyan, Chen Yu, Qiao Hongrong, Liu Mengqin, Wang Lingling, Zhang Caixia. These young people with an average age of about 28 years old responded to the company’s call for help and stepped up to support. Knowing what’s going to happen, they brough all the supplies they need, committing to days of isolation. As expected, the Chengdu Epidemic Headquarters enforced three days of city-wide lockdown and more. In the end, all of them held it together until the lockdown was fully lifted. When they were not working, they also took time to clean the workplace and watered the plants, as well as meeting partners and families via video calls.

Shen Yakui, our senior IT technician in Chengdu who has been in the company for 15 years, had a particularly important job. During the epidemic, his works were particularly complicated and vital as he is responsible for making sure things operate smoothly. He even needed to regularly drain the water when the server room was flooded, while helping work-from-home colleagues on their questions.

Although the epidemic has separated us, it does not stop us from caring and loving each other. The management team, the back office, and customer service staff closely watched everyone’s situation, and delivered supplied and showed support for the partners on the front line of fight the pandemic, making sure they are not alone.

On 19 September, Chengdu lifted the lockdown and all of their contributions and sacrifices have paid off. I would like to express my sincere gratitude and respect for everyone’s persistence and dedication! It is only with everyone’s concerted efforts that we can overcome these difficulties. Thank you for your warm regards and unswerving support of the stable operation of the Chengdu Online Customer Service Center.

捷报频传，安盛天平斩获多个奖项

AXA Tianping wins multiple awards

金秋时节，公司在产品创新、数字化赋能、渠道合作及可持续发展等领域赢得业界认可，荣获一系列奖项。

9月22日，2022中国数智保险生态大会在上海举行，在2022中国保险创新者大奖中(Insurance Innovator Award) ，安盛天平收获“优秀保险产品与服务创新奖”和“最佳保险业数智化综合解决方案创新奖”两项荣誉。该评奖创立于2017年，旨在表彰保险领域的创新成就，推动中国保险业科技创新和全球化连接。奖项由来自行业协会、产业联盟、媒体及咨询公司等机构的各方专业人士组成的评审委员会讨论评选出各奖项入围名单，经评议和投票，最终产生年度获奖名单。

安盛天平首席运营官余健光分享“数字化科技引领业务”

安盛天平健康险事业部负责人王春丽领取“优秀保险产品与服务创新奖”

“最佳保险业数智化综合解决方案创新奖”

8月30日，由数央网、数央公益联合国内众多大众及财经媒体共同主办的2022国际绿色零碳节暨ESG领袖峰会在北京举行，在“零碳力量”2022致敬盛典环节中，安盛天平荣获“2022绿色可持续发展贡献奖”，公司在积极应对气候变化，开展员工志愿者活动，助力双碳战略目标达成等方面的努力，以及在可持续发展领域的不断探索和创新受到肯定，更坚定了我们继续秉持“守护生命之本，践行人类进步”的品牌承诺，不断践行集团ESG理念，保障人民、企业和社会利益的决心。

安盛天平荣获绿色可持续发展贡献奖

8月18日，在“CIIP2022中国保险科技创新合作峰会”上，安盛天平凭借自身技术创新和业务赋能方面的努力，荣获“最具创新力保险品牌奖”。同时，首席运营官余健光及数字化营销总监黄蓓莹分别分享了他们对“全域用户运营平台，赋能企业数字化变革”，及“数字化科技引领业务”方面的专业见解与精辟分析，引发了与会嘉宾的启悟与思考，体现了安盛对保险科技的深刻洞见。

安盛天平荣获“最具创新力保险品牌奖”

刚刚过去的8月，凭借良好的品牌形象建设以及专业化的产品及服务实力，公司荣获由华康保代颁发的“卓越合作单位”奖项。本次12家获奖机构中，财险公司仅占两席，安盛天平就是其中之一。在华康的所有合作保司中，我们的保费同比增长率位居第一，并有望实现2022年度保费同比去年翻三番的佳绩。同时，我们在渠道赋能方面，采取线上线下相结合的体系化培训模式，积极推进了双方机构业务的快速增长，实现了“点面结合”的良好效果，得到华康体系内的高度认可。

卓越合作单位奖

Recently, AXA has won a series of awards in the areas of product innovation, digital transformation, channel collaboration and sustainability.

The China Insurance Digital Intelligence Ecology Conference & EXPO 2022 was held in Shanghai on 22September. We are pleased to have won the “Excellent Insurance Product and Service Innovation Award” and ” Best Integrated Digital Intelligence Solutions for the Insurance Industry Award ” in the 2022 China Insurance Innovator Award. Founded in 2017, the award aims to commend innovative achievements in the insurance field and promote technological innovation and global connection in China’s insurance industry. The awards are selected by a jury committee composed of professionals from industry associations, industry alliances, media and consulting companies, among others.

On 30 August, the 2022 International Green Zero Carbon Festival (GZCF 2022) and ESG Leadership Summit was held in Beijing, co-organised by SY Observe, Gongyi Daily and many mainstream and finance media outlets in China. AXA Tianping was awarded the “2022 Green Sustainability Contribution Award” at the “Power of Zero Carbon” award ceremony. Our efforts in actively addressing climate change, organizing employee volunteer activities and contributing to the dual carbon goal, as well as our continuous exploration and innovation in the field of sustainable development were recognized, reinforcing our determination to continue to uphold the brand promise of “act for human progress by protecting what matters” and to continuously implement the Group’s ESG philosophy to protect the interests of people, enterprises and the society.

On 18August, AXA Tianping was awarded the “Most Innovative Insurance Brand Award” at the 2022 China Insurance Innovation Partnering Summit for its efforts in technology innovation and business empowerment. Meanwhile, , Chief Operations Officer Yu Jianguang and Digital Retail Manager Huang Beiying shared their thoughts and insights on how to build and utilize omnichannel user operation platform, empower corporate with digital transformation, and drive business with digital technology. Their sharing provided fruit for thought for participants, and also highlighted AXA’s wealth of knowledge in insurtech.

Also in August 2022, Huakang awarded AXA Tiangping with the Outstanding Partner Award for its excellent brand image building and professional product and services. Among the 12 awardees, there were only two awards for P&C insurers and AXA Tiangping won one of them. We have the highest year-over-year premium growth among all of Huakang’s partners and we are expected to triple our premiums in 2022 compared to last year. In terms of channel empowerment, we have also adopted a systematic training scheme combining online and offline modes, boosting our growth across the board and for individuals, which has been well received by the Huakang team.

CEO 寄语

亲爱的安盛天平同事，

9月份，成都遭遇疫情封控，为了确保客服电话95550的稳定，中心同事驻扎职场半月有余，期间经历了泸定6.8级地震，也度过了特别的中秋佳节。她们充分体现了“客户优先、正直领导、勇敢决策、团结一致”的核心价值观，请与我一道向这群可爱、可敬的客服同事致以敬意和感谢！以客户为中心，同样体现在安盛天平的产品与服务创新。以新近推出的互联网门诊险产品为例，进一步完善了我们对客户全方位的保障，为客户的健康生活带来多快好省、便捷贴心的安盛守护；我们数字化的步履也不曾停歇，一站式数字化平台Emma在中国发布3.0版本，开启了全新旅程。从不安于现状，敢于不同凡响，我们让科技赋能客户体验，陪伴中国家庭更加从容自信地探索世界和人生。

心系客户，从“赔付者”到“陪伴者”是安盛一直秉承的理念。因此，保护消费者权益始终被放在各项工作的首要位置。今年九月，行业监管机构组织开展“金融知识普及月”活动，公司上下积极配合相应，向公众宣导“金融知识进万家，争做理性投资者，争做金融好网民”的信息。实际行动比任何宣言都更加真实有力量，我要求并希望各部门及分支机构的同事，在消保工作上继续努力，认真执行，切实保护消费者权益，不负客户和伙伴的信任，助力构建和谐金融生态环境。

在这个收获的季节，我们在可持续发展、品牌创新与渠道合作等多个方面赢得了多个奖项，这些都归功于团队的协作努力，希望大家再接再厉。我也在借此机会恭喜上海分公司理赔客服部同事张丹枫，他荣获了由上海银保监局、上海市公安局颁发的“2021年反保险欺诈工作先进个人称号”。公司的可持续健康发展与反欺诈风险管理工作息息相关，我鼓励所有安盛天平员工加强合规意识，积极落实保险反欺诈工作，在保护消费者合法权益的同时，助力公司业务的高质量发展。

创新与协作的成果同样展现在产品销售端，刚刚落下帷幕的“100个安盛自信孩子”社交媒体传播活动实现了完美收官，在产品、渠道管理及市场营销团队的密切协作下，活动实现了线上线下同频共振 ，带动了分支机构销售和经纪代理的积极参与，促进了儿童保险产品卓越馨选医疗保险的销售。

流水不争先，争滔滔不绝。在3.0战略转型的进程中，感谢每一个认真工作和生活的你，预祝国庆假期愉快，期待变革之路上，携手前行。

CEO Message

Dear AXA colleagues,

In September, Chengdu was under lockdown due to the pandemic. In order to matain services of the customer service number 95550, our colleagues from the center stationed in the workplace for more than two weeks. During that period, they experienced the 6.8-magnitude Luding earthquake and also experienced a special Mid-Autumn Festival. They fully embody the core values of “Customer First, Integrity Leadership, Courageous Decision Making, and Unity”, please join me in paying tribute and gratitude to this lovely and respectable group of customer service colleagues! Our customer-first approach is also reflected in AXA Tianping’s product and service innovation. For example, adding to our comprehensive suite of protection offerings for customers, we successfully launched the new Internet insurance which is an accessible, affordable, convenient and caring solution with the aim to protect our customers’ healthy life. We also achieved another milestone in our digitalization journey, with the release of Emma 3.0, ushering in a new era for the one-stop digital platform. We will continue to challenge the status quo and commit to excellence as we leverage technology to empower customer experience and accompany Chinese families to explore the world and enjoy their life with peace of mind and confidence.

From “payer” to “partner” and customer-centric approach is the philosophy that AXA has been adhering to. Therefore, consumer rights protection has always been at the top of our agenda. In September, in response to the regulator’s call to action we organized activities around the “Financial Knowledge Popularization Month”, and all teams contribute in improving the public’s financial literacy and educating them to be a rational investor, and a good financial netizen”.

I hope that everyone will continue to put efforts in consumer protection and help build a harmonious financial ecological environment.

In the past month, we are also honored to be recognized for our sustainable development efforts, brand innovation and business capabilities, and won several awards. This is all thanks to everyone’s efforts and I hope we can carry on the strong momentum. I would also like to take this opportunity to congratulate our colleague Zhang Danfeng at Claims and Customer Service Department of Shanghai Branch, for being recognized as the “ Anti-Insurance Fraud Champion 2021” by the Shanghai Office of the CBIRC and the Shanghai Municipal Public Security Bureau this August. The company’s sustainable and healthy development is closely related to our anti-fraud risk management work. I encourage every one of us to strengthen our awareness of compliance, actively carry out insurance anti-fraud work, and support the high-quality development of the business while protecting the rights and interests of consumers.

Innovation and collaboration are also reflected in the sales side, the integrated social campaign, 100 AXA Confident Kids, reinforcing sales and marketing team working together to generate great business result. The integrated campaign ensures active participation of branch sales and broker agents, which contributes to the success of the campaign through the online & offline advertising and IPOP kids product drive.

Once again I want to thank every one of you for your hard work as we usher in the 3.0 era. I wish you a happy National Day holiday and look forward to working closely with you on the transformation journey.

---

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CEO 寄语

亲爱的安盛天平同事，

9月份，成都遭遇疫情封控，为了确保客服电话95550的稳定，中心同事驻扎职场半月有余，期间经历了泸定6.8级地震，也度过了特别的中秋佳节。她们充分体现了“客户优先、正直领导、勇敢决策、团结一致”的核心价值观，请与我一道向这群可爱、可敬的客服同事致以敬意和感谢！以客户为中心，同样体现在安盛天平的产品与服务创新。以新近推出的互联网门诊险产品为例，进一步完善了我们对客户全方位的保障，为客户的健康生活带来多快好省、便捷贴心的安盛守护；我们数字化的步履也不曾停歇，一站式数字化平台Emma在中国发布3.0版本，开启了全新旅程。从不安于现状，敢于不同凡响，我们让科技赋能客户体验，陪伴中国家庭更加从容自信地探索世界和人生。

心系客户，从“赔付者”到“陪伴者”是安盛一直秉承的理念。因此，保护消费者权益始终被放在各项工作的首要位置。今年九月，行业监管机构组织开展“金融知识普及月”活动，公司上下积极配合相应，向公众宣导“金融知识进万家，争做理性投资者，争做金融好网民”的信息。实际行动比任何宣言都更加真实有力量，我要求并希望各部门及分支机构的同事，在消保工作上继续努力，认真执行，切实保护消费者权益，不负客户和伙伴的信任，助力构建和谐金融生态环境。

在这个收获的季节，我们在可持续发展、品牌创新与渠道合作等多个方面赢得了多个奖项，这些都归功于团队的协作努力，希望大家再接再厉。我也在借此机会恭喜上海分公司理赔客服部同事张丹枫，他荣获了由上海银保监局、上海市公安局颁发的“2021年反保险欺诈工作先进个人称号”。公司的可持续健康发展与反欺诈风险管理工作息息相关，我鼓励所有安盛天平员工加强合规意识，积极落实保险反欺诈工作，在保护消费者合法权益的同时，助力公司业务的高质量发展。

创新与协作的成果同样展现在产品销售端，刚刚落下帷幕的“100个安盛自信孩子”社交媒体传播活动实现了完美收官，在产品、渠道管理及市场营销团队的密切协作下，活动实现了线上线下同频共振 ，带动了分支机构销售和经纪代理的积极参与，促进了儿童保险产品卓越馨选医疗保险的销售。

流水不争先，争滔滔不绝。在3.0战略转型的进程中，感谢每一个认真工作和生活的你，预祝国庆假期愉快，期待变革之路上，携手前行。

CEO Message

Dear AXA colleagues,

In September, Chengdu was under lockdown due to the pandemic. In order to matain services of the customer service number 95550, our colleagues from the center stationed in the workplace for more than two weeks. During that period, they experienced the 6.8-magnitude Luding earthquake and also experienced a special Mid-Autumn Festival. They fully embody the core values of “Customer First, Integrity Leadership, Courageous Decision Making, and Unity”, please join me in paying tribute and gratitude to this lovely and respectable group of customer service colleagues! Our customer-first approach is also reflected in AXA Tianping’s product and service innovation. For example, adding to our comprehensive suite of protection offerings for customers, we successfully launched the new Internet insurance which is an accessible, affordable, convenient and caring solution with the aim to protect our customers’ healthy life. We also achieved another milestone in our digitalization journey, with the release of Emma 3.0, ushering in a new era for the one-stop digital platform. We will continue to challenge the status quo and commit to excellence as we leverage technology to empower customer experience and accompany Chinese families to explore the world and enjoy their life with peace of mind and confidence.

From “payer” to “partner” and customer-centric approach is the philosophy that AXA has been adhering to. Therefore, consumer rights protection has always been at the top of our agenda. In September, in response to the regulator’s call to action we organized activities around the “Financial Knowledge Popularization Month”, and all teams contribute in improving the public’s financial literacy and educating them to be a rational investor, and a good financial netizen”.

I hope that everyone will continue to put efforts in consumer protection and help build a harmonious financial ecological environment.

In the past month, we are also honored to be recognized for our sustainable development efforts, brand innovation and business capabilities, and won several awards. This is all thanks to everyone’s efforts and I hope we can carry on the strong momentum. I would also like to take this opportunity to congratulate our colleague Zhang Danfeng at Claims and Customer Service Department of Shanghai Branch, for being recognized as the “ Anti-Insurance Fraud Champion 2021” by the Shanghai Office of the CBIRC and the Shanghai Municipal Public Security Bureau this August. The company’s sustainable and healthy development is closely related to our anti-fraud risk management work. I encourage every one of us to strengthen our awareness of compliance, actively carry out insurance anti-fraud work, and support the high-quality development of the business while protecting the rights and interests of consumers.

Innovation and collaboration are also reflected in the sales side, the integrated social campaign, 100 AXA Confident Kids, reinforcing sales and marketing team working together to generate great business result. The integrated campaign ensures active participation of branch sales and broker agents, which contributes to the success of the campaign through the online & offline advertising and IPOP kids product drive.

Once again I want to thank every one of you for your hard work as we usher in the 3.0 era. I wish you a happy National Day holiday and look forward to working closely with you on the transformation journey.

---

---

安盛发布系列短片，助力改善心理健康

AXA releases videos to help people improve mental health

安盛一直以来都非常关注心理健康议题，相信心理健康与身体健康同样要重要。作为健康旅程的陪伴者，我们希望通过全球调研、与学术机构合作、输出专业观点，提高公众对心理健康的认知，推动心理疾病去污名化。新冠疫情余波犹在，工作的忙碌和生活的压力带来很多的心理困扰，安盛知行合一，为大家提供简便易行的工具和支持，以期实现心灵的幸福快乐。

在上半年推出的《2022安盛心理健康状况调研报告》中，我们梳理出幸福进阶的十大技能，现在这些技能已经被制作为更符合当下浏览习惯的短视频，本期与大家分享其中的五个，希望对你有所帮助，也欢迎与家人和朋友分享。

欢迎大家点击观看下列短片：

AXA has always been very vocal and active about advocating mental health and believes that mental health is as important as physical health. As a partner on people’s health journey, we hope that through our global expertise and collaboration with academic institutions, we can share professional insight, raise awareness of mental health, promote the de-stigmatization of mental illness, and provide you with the right tools and support to help you live a happy and fulfilling life. The impact of the pandemic is still lingering, and the everyday work and pressure have taken a toll on our mental health. AXA strives to follow through it commitment and provide everyone with simple and easy tools and support, in order to achieve the flourishing state.

Inside the “2022 AXA Study of Mind Health and Wellbeing ” we launched in the first half of the year, we have outlines ten skills for improving mental health. There are turned into ten engaging short videos and I am glad to share with you five of them in this monthly issue. I hope you find them helpful and please feel free to share them with your family and friends.