After two years of close cooperation, AXA Tianping, AXA Research Fund, AXA Emerging Customers and the Chinese Academy of Financial Inclusion (CAFI) of Renmin University officially released “Building Family Financial Health amid Uncertainty—— A Study on the Financial Diaries of Low- and Middle-Income Families in China”, revealing how low- and middle-income households in urban and rural areas in Shanghai, Yijun County of Shaanxi, Pingjiang County of Hunan and more cope with challenges in accessing financial services. with risks and concerns such as huge medical expenses, yet they lack suitable insurance product allocation.
Inclusive finance, as one of the pillars of Group’s sustainability strategy, has always been key to AXA in China and across the world. Findings indicated that 28% of interviewed families felt severe financial pressure from the pandemic, and further revealed that only a small amount of these families actively accessed financial institutions for assistance. Armed with insights from this report, AXA Tianping is enabled to understand better the financial status of low- and middle-income urban and rural families as well as their financial needs and issues with access to financial services so as to propose more tailor-made protection solution and services as well as influence policy-makers when making policies.
Moving forward, AXA Tianping is committed to cultivating customers’ trust in insurance services, actively promoting the development of diversified product, continuing to deepen collaboration with channel partners, and exploring new digital marketing models to provide the general public and institutions with high-quality inclusive insurance products and services. AXA strives to improve the livelihood of disadvantaged groups, promote social prosperity and development, and contribute to the high-quality development of inclusive insurance.
AXA Tiangping kicks off 2023 with a strong start, winning four awards in January alone.
The results of the 9th M360 Awards were announced. AXA’s “100 Confident Chinese Families” marketing campaign has stood out and won the only Gold Award for Marketing Innovation in the financial and insurance category. The m360 Award is highly acclaimed in the field of marketing and communication. As a professional and influential pioneer in the industry, it aims to strive in the present with actual results and win in the future with foresight. Winning this important award demonstrates the industry’s recognition of AXA’s brand marketing work.
The 3rd Insurance Today China Insurance White Elephant List was announced on January 18. AXA Tianping’s Comprehensive IP+OP was awarded “Recommended Health Insurance Product of the Year”. As a mid-end medical insurance product with a great price-performance ratio, different combinations of Comprehensive IP+OP can effectively respond to customers’ different protection needs. AXA’s Comprehensive IP+OP covers three mandatory protection responsibilities: general hospitalization medical insurance, critical illness hospitalization medical insurance, and critical illness hospitalization allowance.
The China Internet Information Center held the “China.com 5th China Ding Insurance Industry Outstanding Case Collection Activity 2022” and the results were officially released on January 19, 2023. AXA’s Comprehensive IP+OP has won another award due to numerous advantages including being zero-deductible, providing comprehensive protection and flexible design, and offering thoughtful and practical health services. It continues to bring customers better treatment paths and service experiences with higher efficiency and accuracy. AXA has stood out from nearly 70 cases of more than 40 insurance institutions and won the “Excellent Case of Health Insurance Product of the Year”.
On February 23, the 2023 Shanghai Stock Exchange Wealth Management Summit and the 13th “Golden Wealth Management” Award Ceremony hosted by Shanghai Securities News was held in the Shanghai Financial Information Building in Lujiazui. AXA Tianping won the Corporate Social Responsibility Award. The “Golden Wealth Management” award is an annual large-scale event in the financial industry held by Shanghai Securities News. The Awards have been going strong for thirteen years under the guidance of its principles of openness, fairness and justice and the understanding and respect for the development laws of the finance industry. It is now a highly credible and authoritative award in the domestic asset management field.
In December, the prevention and control of the epidemic across the country entered a new stage. In this extraordinary period, please take care of yourselves and put your health first. Based on the “10 New Measures” to optimize the COVID-19 response, AXA has also introduced prevention and control policies to protect the safety and health of employees and ensure business sustainability. The company has implemented an employee rotation system at Shanghai headquarters and branches across the country, and encourages and supports employees to arrange shifts and work from home reasonably to reduce the risk of epidemic transmission by controlling the number of people in the workplace. We are adjusting business arrangements in a timely manner on the premise of protecting the physical and mental health of employees while ensuring uninterrupted customer service. Through our official WeChat public account, we are providing customers and partners with tips on epidemic prevention, and jointly building a health protective barrier.
There are two sides to everything. This new openness and coexistence with the pandemic will accelerate the return to a normal lifestyle, which means that many industries, including insurance, will usher in an opportunity for recovery. On December 19, the AXA Tianping 2023 Kick-off meeting was successfully held. Colleagues from headquarters management, various business lines and regions joined on-site and remotely, sounding the clarion call for a good start to 2023 and bringing the victory chapter of 2022 to a close. I hope that we can all concentrate our efforts, unite as one, and go all out to kick 2023 off to a good start.
We received a number of good news at the end of 2022, in which we won numerous awards, including the Golden Flag Award, China Advertising Marketing Award, Kincentric China Best Employer and Insurance Today’s “Top Ten Recommended Commercial Health Insurance Products”. These awards are a testament to AXA Tianping’s sincere commitment to the Chinese market, our commitment to creating long-term value for our customers, and our brand mission of “Act for human progress by protecting what matters”.
As 2022 wraps up, while continuing to face the still complex and ever-changing market competition and external environment, let us unite as one, work together with headquarters and our branches to get off to a good start and begin a wonderful 2023.
I wish you all a happy new year and happy holidays with your family!
In December, the prevention and control of the epidemic across the country entered a new stage. In this extraordinary period, please take care of yourselves and put your health first. Based on the “10 New Measures” to optimize the COVID-19 response, AXA has also introduced prevention and control policies to protect the safety and health of employees and ensure business sustainability. The company has implemented an employee rotation system at Shanghai headquarters and branches across the country, and encourages and supports employees to arrange shifts and work from home reasonably to reduce the risk of epidemic transmission by controlling the number of people in the workplace. We are adjusting business arrangements in a timely manner on the premise of protecting the physical and mental health of employees while ensuring uninterrupted customer service. Through our official WeChat public account, we are providing customers and partners with tips on epidemic prevention, and jointly building a health protective barrier.
There are two sides to everything. This new openness and coexistence with the pandemic will accelerate the return to a normal lifestyle, which means that many industries, including insurance, will usher in an opportunity for recovery. On December 19, the AXA Tianping 2023 Kick-off meeting was successfully held. Colleagues from headquarters management, various business lines and regions joined on-site and remotely, sounding the clarion call for a good start to 2023 and bringing the victory chapter of 2022 to a close. I hope that we can all concentrate our efforts, unite as one, and go all out to kick 2023 off to a good start.
We received a number of good news at the end of 2022, in which we won numerous awards, including the Golden Flag Award, China Advertising Marketing Award, Kincentric China Best Employer and Insurance Today’s “Top Ten Recommended Commercial Health Insurance Products”. These awards are a testament to AXA Tianping’s sincere commitment to the Chinese market, our commitment to creating long-term value for our customers, and our brand mission of “Act for human progress by protecting what matters”.
As 2022 wraps up, while continuing to face the still complex and ever-changing market competition and external environment, let us unite as one, work together with headquarters and our branches to get off to a good start and begin a wonderful 2023.
I wish you all a happy new year and happy holidays with your family!
On November 22, AXA’s Chairman Antoine Gosset-Grainville spoke on behalf of the company at the Beijing Financial Street Forum through a pre-recorded speech from Paris on the theme of “Digital Economy and Financial Services”. The meeting invited representatives from financial institutions crucial for global infrastructure to share practical experience and development strategies for the real economy and accelerating digital transformation.
In his speech, Granville paid high attention to digital transformation and regarded it as an important part of AXA’s future insurance strategy. An insurance company does not only manage risk, but also helps prevent it, he said, and will do so mainly through data and digital transformation. Looking ahead, insurers have a huge opportunity to harness the potential of digitalization. China is leading in terms of digital development, and the Chinese insurance industry has been one of the pioneers in utilizing digital technology on a large scale and has already made a lot of innovations.
“Specifically, if we take the example of climate, with the risk of climate change heavily increasing the frequency and severity of natural catastrophes, it was important for us as an insurer to take action. Therefore we are heavily committed to increasing green business solutions (with an ambition to increase the gross written premiums on Green Business solutions to EUR 1.3bn by 2023) and working on developing solutions such as Parametric insurance via our dedicated entity AXA Climate, which leverages satellite data to automatically trigger payments in the case of droughts or heavy flooding. But we are also going beyond that and leveraging this climate data to help advise our clients on how they can adapt to these growing risks.”
“Historically the know-how and expertise of insurers have always been based on our ability to leverage information in a responsible way to understand and assess different risks with relevance. The increasing digitalization of our economies will increase the amount of information available (e.g. with new data potentially coming from satellites, drones, sensors and connected objects, etc.). Ever more powerful tools, starting with the Cloud or AI, will allow insurers to leverage the potential of these data sets to protect our clients from the risks they face and further develop our expertise in risk prevention, it is a real opportunity for us.”
安盛中国大陆、香港和澳门首席渠道官鲍可维开场致辞，他首先感谢了大家在过去一年所付出的艰辛努力，面对复杂多变的外部环境、日趋激烈的市场竞争，在大家的不懈努力下，机构端业务越做越大，产品部给予创新支持，使得销售方面有了更大的进步。围绕 “2023转型求盛3.0，Make it better”，这一机构转型口号，鲍总强调我们还处于转型过程之中，相信在左总的领导下，一定能够获得更大的成功。
In order to guide and motivate the team, ensure a successful conclusion to 2022, and fully achieve the 2023 kick-off plan, on December 19, the AXA Tianping 2023 Kick-off meeting was successfully held.
AXA China Mainland, Hong Kong and Macau Chief Agency Officer Howard Pou made an opening speech. He first thanked everyone for their hard work this past year. With unremitting efforts, AXA’s business has become bigger and bigger. The product department has provided innovative support, which has only created greater progress in sales. Focusing on the organizational transformation slogan of “2023 Transform for Success 3.0, Make it better”, Mr. Pou emphasized that AXA is still in the process of transformation. I believe that under the leadership of Mr. Zuo, we will be able to achieve greater success.
Next, Zhou Liancheng, executive vice president of AXA Tianping, reviewed the highlights of our transformation in 2022 from several dimensions such as the steady increase in premium scale, the simultaneous optimization of growth costs, and the increase in channel expansion and operation capacity.
Each business line also introduced their intended support measures for the kick-off period. Auto insurance will give policy preference to sectors with long-term value and strategic significance, such as power grid sales and renewal, new energy vehicle dealers and auto companies, and encourage growth by giving more support to high-quality institutions. Health insurance will provide activity design, channel incentives and underwriting policies around the group insurance business, and actively respond to channel business development and customer protection needs. At the same time, they will focus on the iterative launch of Comprehensive IP+OP, independent insurance for children, and renewal of insurance with a commission increase. Commercial insurance is committed to supporting organizations to win more business opportunities. New products including production safety liability insurance, professional liability insurance, and director liability insurance are all planned to be launched in the first quarter of 2023. The team will continue to provide continuous and professional system support for the organization, such as product training and marketing case sharing to enhance the organization’s reserve and development of large businesses. Retail insurance will launch an upgraded version of Guardian Time for the elderly – Guardian Sunset, with the protection coverage extended to 95 years of age. In addition, a special package plan has been designed according to the current needs of travel agencies, mainly sold on the OTA platform, to be hopefully launched before Spring Festival.
As one of the most important activities of the company in 2023, the kick-off event has also received full support from the Marketing and Public Affairs Department. Institutional partners have received a kick-off gift box, which carries the full blessings of AXA, and will also accompany you when visiting important partners. New Year-themed workplace decoration materials, as well as special support for key products such as group insurance, Comprehensive IP+OP, and new energy auto insurance, will also be unveiled during the good start period to support frontline partners in creating an innovative business landscape.
Kevin Chor, CEO of AXA Tianping, said in his concluding speech that iin the 12 days left for the year, he hopes everyone can achieve the targets set for 2022. China’s adoption of a more open epidemic control route, fits the theme of a good start for 2023. He extends his goodwill for everyone to protect themselves and their guests, and to seize the hard-won opportunity of opening up, wishing us all a good start!
AXA Tianping has received numerous awards as 2022 comes to a close. In areas of ESG sustainable development, product innovation, marketing and human resources, AXA Tianping has won authoritative recognition and high praise from the industry. These awards are a testament to AXA Tianping’s sincere commitment to the Chinese market, our commitment to creating long-term value for our customers, and our brand mission of “Act for human progress by protecting what matters”.
In ESG, AXA was awarded the “ESG Communication Gold Award of 2022 Golden Flag Award”. AXA Tianping was also selected as one of the “Top 25 Brand Innovators of the 2022 Golden Flag Award”, while Eva Huang, Chief Marketing and Communications Officer of AXA Tianping, was awarded the honorary title of “Top 100 Outstanding Branding Professionals of 2022 Golden Flag Awards “. The Golden Flag Award recognizes excellent communications case studies and brand role models in the field of brand public relations marketing, and this award highlights how AXA has become an industry benchmark. Communicating our ESG values is part of AXA’s long-term commitment to the Chinese market. Actively responding to the regulatory guidelines for green financial development, AXA Tianping continues to explore and innovate in the field of sustainable development, striving to operate in a stable and compliant manner in the era of dual carbon. AXA will continue to exert the power of insurance to protect the interests of people, enterprises and society, help the world jointly cope with the risk of climate change, and continue to fulfill its commitment to sustainable development.
In terms of product innovation, AXA Tianping’s Comprehensive IP+OP was selected as a “Top Ten Recommended Commercial Health Insurance Products” in Insurance Today’s annual selection for Insurance and Health Care Services. As a high-quality mid-to-high-end medical insurance product, AXA Tianping Comprehensive IP+OP has comprehensive medical insurance coverage, covering five areas of inpatient medical care, major disease hospitalization, outpatient and emergency medical care, critical illness insurance premiums, and out-of-hospital special medicines for malignant tumors. AXA Tianping has always been customer-centered, and this product excellently responds to the different needs of customers’ budgets, provides considerate and practical health services, and brings customers faster, more efficient and accurate treatment paths and service experiences.
In the retail side, during the 2022 China Advertising Marketing Awards (CAMA), AXA Tianping won the title of Sustainable Innovation Brand of the Year. At the same time, Eva Huang, Chief Marketing & Communications Officer of AXA Tianping, was also recognized as an annual brand leader. This award recognizes AXA’s in-depth understanding of our Chinese customers. Through collecting consumer insights, AXA lays a very solid long-term foundation for the brand in China. At the awards ceremony on December 3, the organizing committee stated that under the leadership of Eva Huang, AXA “constantly improves its advertising and marketing efficiency, positively driving AXA’s holistic performance. They are a role model for the new era of marketing”.
In terms of human resources, AXA Tianping was given four awards: Aon China Best ESG Employer (Social), Kincentric China Best Employer, ‘The Best Workplace to Work’ hosted by Pudong New Area Government, and ZHILIAN China Best Employer in Shanghai. Recognition from the government, industry and various platforms shows that AXA Tianping has been recognized for its outstanding performance in employer responsibility, workplace environment, and employee benefits. In addition to these awards, AXA’s commitment is also directly reflected in our corporate development, which has deep roots in employee engagement, leadership and organizational resilience. Looking back on 2022, AXA Tianping has promoted workplace satisfaction through a number of initiatives. We continued to focus on the physical and mental well-being of our employees and encouraged them to participate in various types of learning and training to enhance their skills and help them achieve professional development. We also actively promote the AXA employee value proposition of “Discover Potential, Drive Progress” and organized a series of employer commitment activities.
Since June, AXA Tianping has helped to transform the environmental, health and economic conditions of over 400,000 rural households across 13 cities in Sichuan province through its support for the Sichuan Rural Poor-Household Biogas Project in collaboration with environmentally friendly NGO ClimateSeed, as part of AXA Group’s Carbon Offsetting initiaitves.By installaling numerous biogas digesters and smoke-free biogas cookstoves, methane emissions originating from widely used animal manure storage pits are avoided, providing participating households with clean, reliable, convenient and free biogas for cooking, heating, and lighting, contributing to the reduction of around 340,000 tons of coal and 800,000 tCO2e every tear with the potential to save up to a whopping 20 million tCO2e within its 28-year lifetime. Health risks such as respiratory and zoonotic diseases are also greatly mitigated. Additionally, 10,000 local jobs were created from this project, helping to support the local economy.This project not only epitomizes AXA Group’s global commitment and social responsibility through meaningful real-world transformation, but also aligns with China’s national dual-carbon agenda by replacing carbon-intensive fuel emissions with clean energy fuel sources. Moving forward, AXA Tianping will continue to strive towards its global mission of “act for human progress by protecting what matters” and act on its societal commitments in the era of dual carbon.
随着数据安全监管日趋严格，安全合规要求持续提升，为强化公司的数据治理文化建设，12月5日-9日，安盛天平总公司大数据应用部举办了第三届Data Open Day数据开放日活动。今年的数据开放日活动以“数据驱动，安全护航 – Data Driven, Security Assurance”为主题，旨在公司内营造浓厚的数据文化氛围、推广数据应用及产品，同时寻找数据“安全”和“应用”的平衡点。
With increasing demand for data security and compliance, the AXA Group Big Data Applications Department held the 3rd Data Open Day to strengthen the company’s data governance culture on December 5-9. With the theme of “Data Driven, Security Assurance”, the Data Open Day aimed to create a strong data culture within the company to promote data applications and products and to find a balance between data “security” and “application”.
The <AXA Tianping Data Governance Quarterly> was launched during the event, with the attendance of Chief Executive Officer Mr. Kevin Chor, Chief Actuary and Chief Pricing Officer Mr. Zhaonan Yin, Chief Marketing and Public Affairs Officer Mr. Changqing Huang, Chief Operating Officer Mr. Jianguang Yu, Chief Human Resources Officer Mr. Yingzhao Zhou and representatives from the data management team. Over the past year since the establishment of the Data Management Committee, all departments have been working together to ensure the smooth running of data governance.
A workshop on data security was also set up during the event. In addition, the online exhibition hall of the event showcased data security-related laws and regulations, data governance, EMMA, the common big screen of the central organization and data analysis reports. The data-related laws and regulations knowledge was passed to all staff via games to deepen ttheir understanding of data security.
AXA Tianping is selected for cross-border auto insurance project under the government’s “Hong Kong Private Cars Travelling to Guangdong via the Hong Kong-Zhuhai-Macao Bridge” scheme
Based on our in-depth understanding of the policies relating to supporting the development of Guangdong-Hong Kong-Macao Greater Bay Area as a financial hub and our long-term commitment to China, AXA Tianping has recently been enlisted in the Greater Bay Area’s Hong Kong-to-Guangdong private car insurance scheme initiated by the governments of Guangdong and HKSAR, to provide motor insurances for Hong Kong private car owners driving into Guangdong Province via Hong Kong-Zhuhai-Macao Bridge. In mainland China, a total of eight local and international brands joined this governmental scheme to benefit cross-boundary car owners and to help drive inclusive growth in GBA.
As one of the most open regions in China with strong economic vitality, the Greater Bay Area has rapidly iterated insurance needs, and insurance service quality has become increasingly important. In AXA, this GBA motor insurance project is led by both AXA Hong Kong and AXA Tianping teams, encompassing members across underwriting, pricing, reinsurance, claims, IT, and finance. AXA Tianping will offer compulsory motor insurance and commercial (voluntary) motor insurance as well as claim and customer services. The service will be activated upon regulatory approval.
