以球会友，理念共享
Golden Times at the Aon-COFCO Cup
2023年中怡杯七人制足球交流邀请赛中，同业的16支精英球队绿茵赛场集结，展开的激烈角逐，带来一波波热血沸腾的足球浪潮。安盛天平财产保险有限公司组成的“卓越战队”中，不乏经验丰富的老将，亦有刚刚加入阵营的青春势力。在每场针尖对麦芒的对决中，考验的不只是个人的表现力，还需要无懈可击的团队默契。
作为第三次参加中怡杯的老朋友，安盛天平对此项赛事表达了高度的肯定，并期待通过此机会更深入地了解同业伙伴，一同推动行业朝着更高质量的方向前进。
总经理助理兼首席商业险业务官曾翔表示，三年来，赛事在中怡保险经纪的努力下，已经发展成为了一项非常成熟的品牌赛事，更成了保险行业同仁互通有无、沟通切磋的盛会。活动不仅让参加者对足球有了更真切地理解，也提高大家对中怡可靠、专业的品牌形象更为深刻，有效加强与同行们之间的情感交流与情谊联系。
中怡和安盛都与足球有着千丝万缕的联系，中怡选择用足球赛为企业间搭建交流平台，而安盛则是英超利物浦足球俱乐部的官方合作伙伴，足球不仅仅是世界第一运动，更是跨越国别、种族、民族、宗教和文化的共同语言。
通过中怡杯的舞台，安盛与大家分享了“守护热爱，自信前行”的品牌主张。二十多年来，我们一直以“陪伴者”的角色，深入洞察中国企业和家庭的不同需求，提供丰富多元的保险产品与服务，保障万千企业和家庭在探索与成长的道路上自信成长，笃定前行，共同收获美好生活。
友谊第一、比赛第二，安盛球队的独特之处在于，每位队员都发自内心深深热爱安盛和足球，这与我们品牌的理念完美契合：“守护热爱，自信前行”。正如曾翔总所说：“我们的态度高昂，精神高度集中，充满了激情和决心，这正是我们团队的魅力所在！”
希望未来双方能够在更多领域、更多区域开展更加深入的合作。共同应对新挑战、共同推动新发展，为社会发展创造更多的价值！
In the 2023 Aon-COFCO Cup Football Exchange Invitational Tournament, 16 elite teams formed from industry peers gathered on the green field to compete fiercely, bringing waves of exciting football waves. AXA’s Tianping very own “Excellent Team” included many experienced veterans as well as eager new faces. In every head-to-head match, what is tested is not only individual performance, but also impeccable team chemistry.
Participating in the Zhongyi Cup for the third time, AXA Tianping expresses its recognition of the event and looks forward to using this opportunity to gain a deeper understanding of its industry partners and jointly promote the industry’s high-quality development.
Xiang ZENG, , Assistant General Manager and Chief Commercial Insurance Business Officer, noted that in the past three years, with the efforts of Aon-COFCO Insurance, the event has developed into a very mature brand event and has become a grand event for colleagues in the insurance industry to exchange knowledge and communicate with each other. The event not only gave participants a more realistic understanding of football, but also enhanced everyone’s understanding of Aon-COFCO’s reliable and professional brand image, effectively strengthening emotional exchanges and friendships with peers.
Both Aon-COFCO and AXA are inextricably linked to football. Aon-COFCO chose to use football games to build a communication platform between enterprises, while AXA is the official partner of the Premier League Liverpool Football Club. Football is not only the world’s number one sport, it is a common language across countries, races, ethnicities, religions and cultures.
AXA looks forward to sharing AXA’s brand proposition of “Protecting your passion and moving forward with confidence” with everyone on the stage of the Aon-COFCO Cup. For more than 20 years, we have been a companion, gaining in-depth insight into the different needs of Chinese enterprises and families, providing rich and diverse insurance products and services, and ensuring the confidence of thousands of enterprises and families on the road of exploration and growth, empowering them to move forward with determination, and harvest a better life together.
Friendship first, competition second. In the AXA team, every player deeply loves AXA and football from the bottom of their hearts, which perfectly fits with our brand concept: ” Protecting your passion and moving forward with confidence “. As Xiang ZENG said: “We have a good attitude, good concentration, and are full of passion and determination. This is the charm of our team!”
AXA hopes that the two parties can carry out more in-depth cooperation in more fields in the future. Let’s jointly respond to new challenges, jointly promote new development, and create more value in social development!